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Learn the basic content to start in the world of graphic design with Adobe tools, creating advertising pieces that are intended for digital strategies as well as for print. For these classes you must have basic notions of design that you will know through this means.

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New technologies offer you a range of tools to automate your work, save your time and focus on the tasks that particularly require your attention and generate income for your business. This course is dedicated to beginners, child entrepreneurs, business leaders who can no longer spend their time on endless to-do lists and even teachers who wish to integrate these tools into their classes.

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10 course elements to succeed in your commercial activity! Rethink your offer! – Innovate, rethink your products and services by keeping in mind what your customers need, not what you want to sell to them. – Retarget your products to address a more restricted niche but which will recognize its needs more through this new offer. Don't forget that a product made to please Mr Everybody will ultimately not be bought by anyone because it is too generic. – Set up call products – Rethink the design and ergonomics of your products. – Turn your customers into ambassadors by offering functions and services in your products that offer more than the customer thought they would get when purchasing: – Question your arguments, product sheets... by updating them according to the current evolution of the economy, new modes of communication, the new needs of your customers, according to feedback from your salespeople... Make sure your customers don't forget you! – Tell a story about your company and its products for better memorization and to make your relationship more personal. – Send a physical postcard to best customers for your greetings, with a special promotion and information about your new products – Offer hyper-limited offers in time, prospects are overwhelmed which means that if you do not immediately encourage them to action you have every chance of losing them. – Treat your new customers like stars: roll out the red carpet (call from a sales representative, loyalty chain by email, satisfaction survey, etc.), call them by name in your communications, keep a history of all exchanges made, memorize their preferences and their needs to prevent them from giving the same information over and over again (loyalty card, link to their account in your emails, etc.), give them VIP gifts (VIP access to events, previews, etc.) ... After this training (which basically takes 3 months), you will be able to retain your customers and build a solid customer base. You will then see your turnover grow day after day.

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In this course you will learn how to optimize your channel to get the most out of your brand on this platform From video editing, to titles, thumbnails, etc. I will be happy to help you, any questions do not hesitate to contact me

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Discover the basics of Marketing! I have a Master's degree in the subject (as well as Economics) ,as well as being Six Sigma Green belt certified. Whether you are curious about it, need a refresher session(s) or help with the creation of your Business Plan, I am here for you!

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I provide practical online tuition to help students, graduates, and job seekers build the skills needed to succeed in the UK job market. My sessions focus on: * Effective UK job search strategies * CV and cover letter guidance * Job application and interview preparation * Marketing and personal branding skills * Communication and professional English * Study techniques and learning skills * Career planning and confidence building Lessons are tailored to your individual goals, whether you are looking for your first job, changing careers, or improving your academic and professional skills. Sessions are interactive, practical, and designed to help you gain the confidence and knowledge needed to achieve success. Suitable for students, international learners, graduates, and professionals seeking career development in the UK.

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Learn to use Canva from scratch in a simple, practical, and step-by-step way. This course is designed for people who want to get started in graphic design without needing prior experience or advanced technical knowledge. During the classes, you'll learn about the platform, how to use its basic tools, work with templates, add text, images, colors, and graphic elements, and create attractive designs for social media, presentations, invitations, flyers, promotions, documents, and other visual materials. The approach is entirely practical and adapted to each student's level, so you can develop useful designs for personal, academic, or professional use, or to support your own business or venture. Ideal for students, entrepreneurs, freelancers, small businesses, and anyone interested in learning to design with Canva easily and creatively. Personalized classes, adapted to your pace and needs.

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Module 1: Audit and Strategic Vision This first module lays the foundations to avoid navigating blindly. The Initial Diagnosis: Knowing how to present the current situation and define clear commercial or image objectives. Environmental Analysis: Identifying industry trends and new consumer behaviors. Competitive Analysis: Compare competitors' performance and messaging to find your point of differentiation. Exercise: Conducting a simplified competitive audit. Module 2: Brand Identity & Precise Targeting This module defines who is speaking and who is being addressed. Brand Storytelling: Defining the brand's narrative role (guide), its values and the tone to adopt. Creating Personas: Building typical profiles of the target audience by including their motivations, obstacles and lifestyles. The "Winning Zone": Identify this strategic area where customer expectations, brand strengths and competitor weaknesses intersect. Module 3: Architecture and Editorial Pillars This module structures the core message. Key Messages: List the arguments that address the emotional and rational needs of the target audience. The Content Pyramid: Learn to balance publications according to three levels: promotional, informative and inspirational. Creative Axes: Define the content pillars (e.g., humanity, innovation, freedom) to vary the ways of speaking. Exercise: Design 3 post ideas based on the content matrix. Module 4: Production, Formats and Planning This module organizes the operational implementation. Art Direction: Define the graphic charter, visual atmospheres and writing style. Media Mix: Select the relevant platforms (Instagram, LinkedIn, etc.) and the appropriate formats (videos, carousels). The Editorial Calendar: Determining the publication frequency and orchestrating synergies between channels. Module 5: Performance Management and Reporting This final module ensures the monitoring of results. KPIs: Select the key indicators to track (engagement, reach, conversion). Analysis and Recommendations: Knowing how to synthesize priorities and adjust the strategy to ensure overall consistency.

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Do you study marketing and need help transferring your knowledge in practical cases? I put my 15 years of profession at your disposal for questions-answers or help you to follow the courses. Ideally online. NB: at this price this course is NOT intended for professional projects and the price displayed is per person. For several people, max. 8 people per class if with the participant. Outside Geneva, a flat rate for travel costs may be invoiced in addition. Choose distance courses to avoid polluting the planet! The course materials are prepared or not according to the needs and delivered in PDF format.

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Description Quickly master Google Analytics with this hands-on, scenario-driven course, and start improving the performance of your websites today! What you'll learn: 1. Set up Google Analytics in minutes and see how a website is performing 2. Set up goals in Google Analytics to see a website's conversion rate 3. Find out what pages of a website are the most popular 4. Find out the age, gender, and location of a website's visitors 5. Find out which marketing activities are bringing in the most website visitors 6. Go beyond the standard reports and learn advanced tips and tricks Requirements: No experience is required. If you can use a web browser, you are good to go!

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Certified ESL/English Instructor Specializing in Secondary ,Adult EducationI and marketing business ,am a Native English speaker from UK and morocco I have been teaching English for over 10 years. I have taught students in 3countries, between the ages of 4 and 60 years old. I have a Bachelors Degree in Marketing Business and a TESOL Teacher Certification. I enjoy all levels and ages of teaching and work with my students to teach what they want to learn, and then I create my lesson plans based upon their individual needs. I specialize in Secondary and Adult Education. I have taught in the U.K , Singapore and Morocco .Our first lesson will be an assessment of your current skill level, and learning more about what you want to focus on. From there I will create lesson plans specifically for your level and area of focus, so we will be working on what you want to work on! I can help with homework, learning English from beginner to advanced, business documents, application, CV's, cover letters, exams...or just working on speaking and pronunciation. It is up to you! I love what I do because it is helping people reach their dreams, whatever they might be. I also enjoy the moment when the student "gets it" - that is what makes my job so rewarding! I use many video platforms:other than Skype if you have a preference. I can use any program that can be downloaded. Let me know what works best for you. Come for a lesson and I'll let you decide what you want to work on!

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About the course: - This course offers a complete, accessible and attractive introduction to the principles of marketing. My goal is to teach you how to develop a marketing strategy and how to establish a marketing plan. I try to adopt a simple and clear structure and to cover the following topics: the main axes of a marketing strategy, market and consumer analysis (segmentation, positioning, targeting), the product, the price, the distribution strategy, as well as communication (campaign creation & media planning). I take a decidedly concrete approach, with many recent examples from world-renowned companies. About me: - I work in marketing at one of the world's largest consumer goods companies (FMCG), which employs> 100,000 people in approximately 70 countries. I am based in Geneva, where I manage the global marketing of a brand of more than a billion dollars. In my free time, I am a Marketing Assistant at Solvay Business School Brussels School of Economics & Management and I practice triathlon and sailing.

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In this course you will learn how to build a coherent, professional brand for fashion and luxury projects – from the first idea to a complete online presence. We will work step-by-step on your own brand (or a project I provide), developing a strong visual identity and a clear marketing strategy that you can apply immediately. You’ll learn how to: Define your brand story, values and target audience Create moodboards and color palettes that fit the fashion/luxury world Design key brand elements (logo direction, typography, imagery style) Plan your social media strategy (Instagram, TikTok, Pinterest, etc.) Structure and design a simple website or portfolio that reflects your brand Generate packaging and presentation ideas that feel premium and consistent Keep a brand style guide so everything – posts, website, packaging – looks aligned The class is practical and creative: we will review real examples, analyze successful fashion brands, and build your own brand step by step. Suitable for beginners to advanced students; you only need curiosity and a passion for fashion and design.

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Production management, Transport management supply and stock management International trade Writing TFE Statistics and probability I am a trainer for 5 years of experience in the field of logistics and transport management. I currently have a master's degree in logistics and marketing and a master's degree in logistics and supply chain.

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As a passionate doctoral student and researcher in management science, as well as a teacher specializing in marketing in a higher school, I am also responsible for supervising tutorials in accounting for first-year students at the faculty. social sciences and economics. My expertise in these key areas of higher education is solidly established. If you are a first/second year undergraduate student in economics, or in college, looking to dive into the world of management, marketing and accounting, you have come to the right place. Together, we will explore these exciting subjects and master them with ease. Join me for an enriching educational experience.

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Want to create engaging visuals without any graphic design skills? This course is perfect for you! Canva is an intuitive tool for creating professional designs for social media, presentations, posters, resumes, and more. In this beginner’s course, you’ll learn how to use Canva effectively and bring your visual ideas to life. 🔹 What you will learn: ✔️ Discovering the Canva interface ✔️ Creation of attractive visuals: publications, flyers, banners... ✔️ Customization of templates, addition of texts and images ✔️ Tips for a harmonious and impactful design ✔️ Export and share your creations Whether you are a student, entrepreneur, content creator or simply curious, this course will allow you to easily design professional visuals!

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Currently working as a Trade Marketing Specialist and having obtained a Master 2 at Kedge Business School in the Grande Ecole Program, I will support you in raising your skills. My goal is to make you progress in these 4 areas: English, French and marketing. I accept all levels of study.

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I am an experienced professor of economics specializing in monitoring and assistance in writing reports, final projects, fact sheets, dissertations, theses and any other type of presentation. I work with a group of experienced head teachers to support you throughout your project. Our tasks are mainly: * Shape correction according to recommended standards * Correction of syntax and structure * Correction of spelling, grammar... * Help with writing and programming * Presentation, etc. * Support for the preparation of the theoretical and practical part, the proposal of the appropriate methodology and the analysis of the results. * Help is personalized according to need and level and valid for different subjects in French and English. * Prices vary depending on demand and the effort required. We are committed to providing you with quality assistance according to the standards and requirements of your university supervisors. Flexible hours.