Digital Marketing – Social Media, Content, SEO and Online Business Marketing

From 56 C$ /h

Learn practical digital marketing skills and understand how businesses use online channels to reach customers, build their brand and grow their digital presence.

Lessons are tailored around your current knowledge and what you want to achieve, whether you're learning digital marketing for the first time, developing your professional skills, promoting your own business or exploring a career in digital marketing.

Topics can include social media marketing, content creation and planning, brand positioning, understanding target audiences, customer journeys, digital advertising, SEO fundamentals, website marketing and developing a digital marketing strategy.

We can also explore how different digital channels work together and how businesses measure the effectiveness of their marketing using analytics, engagement, conversions and other key performance indicators.

Lessons focus on practical learning using examples, exercises and real-world business scenarios rather than simply studying marketing theory. Where appropriate, we can work on creating marketing plans, content strategies and campaigns that allow you to put what you learn into practice.

No previous digital marketing experience is required for beginner lessons.

Extra information

Students should have access to a computer or laptop and an internet connection. No previous digital marketing experience is required. Lessons can be adapted around personal learning goals, career development or applying digital marketing skills to a business or project.

Location

Online from United Kingdom

About Me

I am a technology professional and the founder of MacDonald Digital Solutions, a digital learning business focused on making practical technology skills more accessible.

My own journey into technology involved developing skills through structured training and hands-on projects, which has given me a strong understanding of what it is like to learn technical subjects from the beginning.

Through MacDonald Digital Solutions, our aim is to help people develop practical digital skills that they can use for personal development, education, career progression or their own projects.

My teaching style is friendly, patient and practical. I believe people learn technology best by understanding the fundamentals and then applying them through real exercises and projects rather than simply memorising information.

Lessons are adapted to the learner's current ability and goals, whether they are completely new to technology or looking to strengthen skills they have already started developing.

Education

Full Stack Development Traineeship – IT Career Switch
AWS re/Start Cloud Computing Programme - Generation UK
CodeYourFuture – Software Development Training
Generation UK – Data & Technology Training

Experience / Qualifications

Experience across technology, software development, service delivery and business environments.

Practical experience building web applications and websites using technologies including HTML, CSS, JavaScript, React, TypeScript, Node.js, Git and GitHub.

My background also includes more than 15 years of experience in retail management and customer-focused environments, giving me experience in communication, coaching, problem-solving and supporting people with different levels of knowledge and confidence.

I have completed technology training through programmes including IT Career Switch, AWS re/Start, CodeYourFuture and Generation UK.

Age

Children (7-12 years old)

Teenagers (13-17 years old)

Adults (18-64 years old)

Seniors (65+ years old)

Student level

Beginner

Intermediate

Advanced

Duration

30 minutes

45 minutes

60 minutes

90 minutes

120 minutes

The class is taught in

English

French

Skills

Social media

Marketing

Advertising

Availability of a typical week

(GMT -04:00)

New York

Online via webcam

Mon

Tue

Wed

Thu

Fri

Sat

Sun

00-04

04-08

08-12

12-16

16-20

20-24

Data & Business Analytics – Excel, Data Analysis, Reporting and Business Insights

56 C$ /h

Learn practical Data and Business Analytics skills through structured, hands-on lessons designed around your experience and goals.

These lessons are suitable for beginners and developing learners who want to understand how data can be collected, analysed, interpreted and used to support business decisions.

Lessons can cover Excel, data cleaning and preparation, spreadsheets, formulas and functions, data analysis, data visualisation, dashboards, reporting, KPIs, business requirements and turning raw data into useful business insights.

Depending on your goals, we can also explore tools and concepts used within real business environments, including Power BI, databases, data quality and business reporting.

Lessons are practical rather than purely theoretical. We can work through exercises, datasets, business scenarios and projects so you understand not only how to use the tools but also why particular approaches are used.

Lessons can be adapted for people starting from scratch, students developing their analytical skills, professionals wanting to improve their confidence with data, or people considering a career in Data or Business Analytics.

Web Design – Learn UI/UX, Responsive Design and How to Design Modern Websites

56 C$ /h

Learn how to design modern, professional and user-friendly websites through practical web design lessons tailored to your experience and goals.

These lessons are suitable for beginners and developing learners who want to understand how websites are planned and designed before and during development.

Topics can include website layouts, colour and typography, navigation, responsive design, user experience (UX), user interface (UI) design, wireframes, page structure, accessibility and designing for desktop, tablet and mobile devices.

We can also explore tools such as Figma and look at how a website progresses from an initial idea through wireframes and visual designs towards a finished website.

Lessons focus on practical learning. You can work through design exercises, analyse existing websites and create your own website designs and portfolio projects while learning the principles behind good web design.

Lessons can be adapted for complete beginners, students developing their digital skills, people building their own websites or those considering careers in web design, UI/UX or the wider digital industry.

No previous web design experience is required for beginner lessons.

Jad

5.0

(32)

-Lecturer, 9 years experience teaching Finance, Accounting, Marketing research and analytics, Strong Analytical background with extensive classroom and online teaching experience in addition to official supervision of 35 masters students (till now:) at a reputed business school in France
-I offer help with university courses including Marketing analytics, Research methods, Finance and Statistics (multivariate regressions, Time series, Panel data etc.), both qualitative and quantitative research
-interactive statistical tools to master data analysis Excel, Spss, Stata, AMOS, JASP
-Assistance in full dissertation writing (Theory, literature review, methodology, data analysis and interpretation)
-Guaranteed results

Marisa

5.0

(32)

Get impactful and professional PowerPoint presentations for your personal or professional needs. I create visually appealing slideshows with a neat layout, captivating graphics, and well-structured content. Whether for meetings, conferences, or projects, my presentations will help you communicate effectively and captivate your audience.

Cami

5.0

(32)

How to prepare for a media interview? What means should be used to fight his fear of the camera and improve his image? How to present yourself and your project in front of a camera?

How to present yourself and your project to the media?

Targeted content according to your project: Verbal and / or gestural communication; Seduction of the lens and / or microphone; Improvisation in front of a microphone and / or a camera; Voice & gaze; Games of one or two cameras; Chronic; Animation; Reportage; Direct radio & TV; Interview; Narration; Speech in all its forms (...)

In short, several objectives:
◾ Confront your shyness in front of the microphone / camera.
◾ Understand his speech and his diction.
◾ Taming the media environment (radio / tv).
◾ Familiarize yourself with your image and voice.
◾ Manage your speaking time.

Through exercises (diction, voice, presence, breathing, presentations, time management, etc.), role plays, interview simulations and familiarization with one's image and voice, the participants move at their own pace in a flexible educational framework.

Note that during the videoconference session, all the notes are transcribed in the chat so that you can access them at any time when you wish.

Indeed, speaking is a predominantly physical activity, which, while taking care of its image, is based on a body, a voice, a breath, a rhythm (diction) and an emotion (the imagination and the sensations ) reflecting the speaker's involvement in his speech. How to send a clear message? How to make the difference, to make an impression?

Knowing how to speak, act and interact in public is almost a necessity today: your public speaking must be effective and efficient with clear, simple and powerful messages.

Simple and pragmatic tools will be presented for: generating listening ● making an impression ● fostering confidence ● generating need ● motivating teams by explaining a strategy ● getting messages across within groups ● overcoming shyness by assimilating 3 CRV axes (body-breathing-voice) ● better manage disagreement or conflict.

Mastered, the method allows:
• improve self-confidence and stress management with the development of the speaker's fluency (verbal-bodily), his public speaking and his sense of repartee and improvisation.
• to work on their ease, leadership, charisma, creativity and personal development through scenarios.
* improve the characteristics of the spoken voice (timbre, pitches, intention, flow).
* get your message across through your image, while gaining improvisation skills and responsiveness.

Supplemented by basic exercises (diction, voice, presence, breathing, presentation, time management), role plays, improvisations and simulations. With the key word: pronunciation, diction / articulation, the sense of repartee.

Statistically, the progression following these private sessions is quickly noticeable, from 2 sessions. ( study 2020).

Trained in Grande Ecole post-preparatory classes & Ivy League university in the United States, specialized and has worked for more than 15 years, in Europe and North America, in the field of communication and public speaking, in renowned international public and private establishments, intervening in forums and conferences, and oriented on pedagogy and careful methodology.

- Locations: Geneva - Lausanne - Friborg - Neuchâtel - Montreux - Basel - Sion - Sierre - Morges - Bienne. But currently and until further notice, only by videoconference in accordance with national recommendations on Covid.

These sessions also seem to be perfectly unanimous since they have the advantages of live (example: quality of the interaction), without its disadvantages (example: loss of travel time), with additional advantages (example: of notes on the chat, which can be reread afterwards). In this context, these videoconference sessions for which you have requested me, seem to suit everyone perfectly, take place in a very optimal way and generate a certain enthusiasm (and a certain enthusiasm). That is why, at your request, I continue to offer this option. Take good care of yourself and yours!

PROGRAM
À la carte program: evaluated and adapted to each need.

Luana

5.0

(32)

Having trouble understanding how social media works? Do you need to highlight your business, your creations, your travels on social networks?
I am a social media expert and I can support you in your launch.
If you've already started, congratulations! I'm here to help you find direction, strategize and take your social media to the next level.
Social networks are now an integral part of our daily lives and all companies, brands and others must be up to date to perform. I would be happy to help you in this process and teach you how to succeed in this digital world where everything is possible.

Fatih

5.0

(32)

Are you enrolled in a Business Management or an MBA program and you need help in your business courses? Fatih would be happy to help you in your business management, marketing, human resource management and other related courses. I have a PhD in economics from Georgetown University and I have a BA in economics from Bogazici University. Over the past 10 years I have worked as an Associate Professor of Economics and Finance in various universities and I tutored university students in various economics, finance, and accounting courses. Our academy helps college students in their various courses. We have students from various universities in US and UK including American University, George Washington University, Nottingham University, King's College London, University of Bath, Northwestern University, University of Royal Holloway etc. Please contact us if you need help in any of your business management courses.

Camille

5.0

(32)

Copywriting is the art of selling with words. In short, it's written marketing. Concretely, a copywriter (or copywriter) writes content tailored for the sale of a product or service.

And precisely, it is either:
- to offer you concrete techniques, a clear methodology and pragmatic tools to learn how to write quality content yourself for your own needs
- or to help you directly to promote the content of your product and design a text, a letter, a hook, a slogan, write marketing files, press releases, an internet page, blog posts, advertising banners and newsletters (...) in an impactful and optimal way. Choose the appropriate terms and format them in order to convey an idea, a message, in the most relevant, effective and persuasive way possible.

So, how can you write writing highlighting a brand, a product, a person or simply a company... in order to promote it and gain visibility?

This is why, to help you on the one hand, to create strong, attractive and synthetic messages but also on the other hand, to teach you to do it for yourself, it will be a question of precisely understanding your needs, your product, your strategy, the values you wish to convey (...). Objective: to be creative enough to capture the attention of your audience and make readers want it.

With reusable writing, making your communication profitable, increasing your notoriety and achieving your objectives (...) allows you to make a lasting impression over time. Because always keep in mind that the writing remains.

Develop your visual approach, compare the coherence of the text with the guideline but also the coherence of the idea with the graphic concept: it is also a question of assuming the tasks of coordination.

If you also wish to train yourself to write other content yourself, the training can include deepening your writing skills to give personality to your texts, developing ideas, concepts and their implementation, creativity/presentation techniques... all anchored in practical exercises and scenarios.

➤ THE COPYWRITER TRAINER
Trained at the Grande Ecole post-European preparatory classes & Ivy League University in the United States, our teacher has specialized and worked for more than 17 years, in Europe and North America, in the field. On the one hand as a copywriter then as director of communication / advertising agencies. On the other hand, as a trainer in this field in renowned public and private international establishments, speaking in forums and conferences.

➤ PLACE, TIMETABLE, PRICES
✓ Locations: Geneva-Lausanne-Fribourg-Zurich-Neuchâtel-Lugano-Montreux-Basel-Neuchâtel-Bern-Lucerne-Brussels-Luxembourg-Paris-Lyon. But currently, these sessions continue to be offered by videoconference in the current context and in accordance with general demand which is almost unanimous on this subject.

✓ Indeed, apart from the classic advantages of videoconferencing (time saving related to travel & their unforeseen events, eco-responsibility, increased schedule flexibility, etc.), the quality of the session & the interaction remain identical. In addition, the entire exchange, notes and recommendations are immediately transcribed on the dedicated chat.

✓ Languages: French/English.

✓ Progress following these private sessions is noticeable after 1 to 2 sessions (*2025 study).

✓ As other people do regularly, you can also please your loved ones by offering gift vouchers available all year round.

CONTACT / PROGRAM

✓ A la carte program: evaluated and adapted to each need.

Vincent

5.0

(32)

I specialize in tutoring Accounting and Business for school. My goal is to keep students challenged, but not overwhelmed. I assign homework after every lesson and provide periodic progress reports.

AM A PASSIONATE AND PROFESSIONAL TEACHER OF ACCOUNTS, BUSINESS AND ECONOMICS.
ALWAYS AVAILABLE AND READY TO MAKE A DIFFERENCE IN THE STUDENTS . I HAVE BEEN TEACHING IGCSE AND A LEVELS .

AM SO MUCH FAMILAR WITH THE IGCSE SYLABUS AND A LEVELS.

I have full Outstanding knowledge of accounts formulas and concepts. In-depth knowledge of using various teaching and learning aids. Ability to pay extra attention to the slow learning students. Exceptional verbal and written communication skills.

Vanessa

5.0

(32)

Selling online is something that any entrepreneur, businessperson, or natural person who wants to develop their personal brand should know. In this course you will learn the tricks, discoveries, tools, processes, so that your digital business can take the next step and you can position your brand in the digital ecosystem. It is also dedicated to marketing professionals who want to specialize and enhance their digital marketing skills to stand out in their jobs and lead the digital strategy of the brands they represent. Through dynamic, participatory, explanatory learning with examples, you will be able to understand how to scale your business and/or professional career.

Andrea

5.0

(32)

Designed to equip you with essential digital marketing skills and strategies, this class covers basic areas including social media content creation, email marketing, B2B and B2C marketing, and content planning.

- Social Media Content Creation: Learn to craft engaging content tailored for platforms like Facebook, Instagram, LinkedIn, and X (formerly Twitter). Using content creation tools like Canva. Learn different content types to boost brand awareness and foster audience engagement.

- Email Marketing: Building and managing effective email campaigns with the mailing tool Mailchimp (easy use). Understand segmentation, personalization, and analytics to enhance open and click rates.

- B2B and B2C Marketing Strategies: Discover the nuances between Business-to-Business and Business-to-Consumer marketing. Learn to tailor your approach to meet the unique needs and behaviors of different audiences.

- Content Creation and Planning: Develop skills in creating compelling content that resonates with your target audience. Learn to plan and execute content calendars that align with marketing goals.

What you will gain:

1. Practical Skills: Hands-on experience with real-world projects to build a robust portfolio.
2. Strategic Insight: Ability to develop and implement effective digital marketing strategies.
3. Analytical Proficiency: Learn to analyze campaign performance and make data-driven decisions.

This course is ideal for beginners aspiring to enter the digital marketing field, entrepreneurs seeking to promote their businesses online, or professionals aiming to enhance their marketing skill set.

Why Choose This Course
- Covers basic aspects of digital marketing.
- Learn from an industry professional with real-world experience.
- Access course materials online at your own pace.

Take the first step towards a rewarding career in digital marketing. Enroll now to gain the skills and knowledge needed to thrive in the digital landscape :)

Verentia

5.0

(32)

I offer practical, industry-focused graphic design lessons tailored to your goals—whether you’re a complete beginner or looking to refine your existing skills.
With a strong background in graphic design, I focus on teaching both the creative and technical sides of design. My lessons cover essential tools such as Adobe CC, Figma and Affinity alongside core design principles like typography, composition, colour theory, and branding.
Students can expect hands-on projects, real-world examples, and personalised feedback to help build confidence and a professional-quality portfolio. I also support learners who want to prepare for design-related studies, freelance work, or creative careers.
Each session is adapted to your pace and interests, whether you want to:
- Learn the fundamentals of graphic design
- Develop branding and visual identity projects
- Build a strong portfolio
My goal is to make design approachable, engaging, and directly applicable to real-world creative work.

Abby

5.0

(32)

I offer Business classes for high school, college, and aspiring entrepreneurs who want to strengthen their understanding of Marketing, Business Administration, and Leadership Development. My lessons are tailored to each student's learning goals and pace, making business concepts easy to understand through practical examples and real-world applications. Whether you need help with coursework, exam preparation, or developing essential business and leadership skills, I will guide you in a supportive and engaging learning environment to help you build confidence and achieve your academic or career goals.

Mansi

5.0

(32)

Hello! I'm Mansi, an Economics and Business tutor from India with over 8 years of teaching experience and more than 10,000 hours of online instruction. I have worked with students from diverse countries and academic backgrounds, helping them build a strong understanding of Economics, Business, and related quantitative concepts.

My teaching philosophy is simple: complex concepts become easy when they're explained the right way. I tailor every lesson to your learning style and use an interactive approach that includes digital whiteboards, visual explanations, real-world examples, and practical scenarios. Rather than memorizing theories, you'll learn how to apply them confidently in exams, assignments, and everyday decision-making.

Whether you're preparing for school or university exams, need help with coursework, or simply want to strengthen your understanding of Economics or Business, I'll create lessons that are structured, engaging, and focused on your goals.

Book a lesson with me, and let's discuss your learning objectives, identify the areas where you need support, and create a plan to help you succeed. I look forward to learning with you!

Ornella

5.0

(32)

Understanding marketing means knowing how to position your product/service using the right digital tools and grasping the nuances of the customer journey. Before embarking on a project, it's crucial that you understand how to do it.
With 10 years of marketing experience and a personalized, educational approach, I'll guide you through this journey by providing only the information you need: no unnecessary theoretical jargon, no concepts you'll never use. I'm already a trainer for IFAPME and have been a private tutor for several years.

Niematallh

5.0

(32)

Practical digital marketing — from idea to real project

I teach marketing in a 100% practical way.

In the lessons we cover:
- Digital Marketing Fundamentals (Social Media, Advertising, Brand Building)
How to market a startup project with a limited budget
Pricing services and products in a way that attracts customers

Suitable for: Small business owners, students who like to understand practical marketing, anyone who likes to start their own business.

Abdelmounim

5.0

(32)

Growth Marketing Services:

Strategy: Audit and positioning.

Acquisition: Paid ads and SEO.

Content: Social media and copywriting.

Conversion: Funnel and sales optimization.

Scale your revenue today.
good digital marketing mean good business