International Management of Luxury and Cosmetics - Lyon

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International Management of Luxury and Cosmetics

From 67 C$ /h

As a professional in the luxury and cosmetics industry for many years, this course is aimed at anyone, beginners or experienced professionals, who wants to know everything about these professions.
The program includes: historical aspects, markets and players, strategies employed, distribution, communication, customer experience...
In short, a complete, constantly updated and ultra-detailed overview of everything you need to know about these professions.
Feel free to contact me, I would be happy to answer your questions.

Patrick

Location

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At student's location :

Around Lyon, France

Online from France

About Me

After around ten years in various senior roles within the luxury and cosmetics industries (L’Oréal, Calvin Klein, LVMH, etc.), I turned my hand to setting up businesses before being drawn to the transmission of knowledge and expertise, which I now pursue as a teacher (within the French national education system and at various business schools) and as a consultant.
I am married, with no children, and now live in Lyon after spending thirty years in Paris; I am passionate about music and all things old that have a history (houses, buildings, mechanical devices).

Education

2009 : DESU Pratiques du Coaching - Université Paris-8
1989 : DESS Marketing - IAE d'Aix en provence
1988 : Maitrise de Sciences Economiques et de Gestion - Université Lumière-Lyon-2
1987 : Maîtrise d'Administration Economiques et Sociales - Université Lumière-Lyon-2
1986 : Diplôme - IEP Lyon, Option Information & Communication

Experience / Qualifications

I have been teaching for over 20 years at leading business schools (EDHEC, Audencia, INSEEC, IFG, ISG, etc.) and, more recently, within the French national education system (Management and Marketing for TSTMG students, and Project Management and Communication for first- and second-year BTS students respectively).
Although I set high standards, I am very attentive to my students’ needs and deliver my lessons with a blend of innovation and effectiveness.

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Age

Adults (18-64 years old)

Seniors (65+ years old)

Student level

Beginner

Intermediate

Advanced

Duration

60 minutes

The class is taught in

French

English