facebook
favorite button
member since icon
Since June 2023
Instructor since June 2023
Translated by GoogleSee original
What I learned managing cross-functional groups, and improving my leadership.
course price icon
From 47 C$ /h
arrow icon
Being a leader for several years make me develop soft skill that I didn ́t learn at university. For a few years now I started mentoring and helping friend to become better leader. In this class I will help you with this too, so you can escalate in your professional life.
Location
location type icon
Online from Brazil
About Me
I am an administrator with 22 years of experience in Marketing.
I have in-depth knowledge in defining winning strategies to maintain customer satisfaction and profitability.
I have an aggregator profile that allows me to work with all kinds of people.
I work as a Profitability Manager in a large telecommunications company. I have worked in Brazil, Latin America and Mexico. I am a native Portuguese speaker; I am fluent in English and Spanish and have a basic knowledge of German.
I am married, I have an 11 year old son who teaches me a lot every day.
Education
- Business Administration Course - PUC- SP
- Executive MBA in Marketing - ESPM SP
- A2E Business Fundamentals - McKinsey MBA
- Leadership, entrepreneurship and diversity - UNINASSSAU
- Leadership, learning capacity and resilience - PUC/RS
- Business Development, Leadership and Networking - FIA
- Inclusive leadership - Linkedin
- How to create a culture of self-responsibility - Linkedin
Experience / Qualifications
SKY Brasil: Marketing Manager Product Monetization
Nuance Communications Ltd.: Senior Marketing Manager
Nextel Telecomunicacione Ltda.: Marketing Coordinator - SVA
Claro Telecomunicaciones: Marketing Coordinator - PostPaid Products
Age
Teenagers (13-17 years old)
Adults (18-64 years old)
Seniors (65+ years old)
Student level
Beginner
Intermediate
Advanced
Duration
60 minutes
The class is taught in
Spanish
English
Portuguese
Availability of a typical week
(GMT -05:00)
New York
at teacher icon
Online via webcam
Mon
Tue
Wed
Thu
Fri
Sat
Sun
00-04
04-08
08-12
12-16
16-20
20-24
I am an administrator with 22 years of experience in marketing. I have deep knowledge in defining winning strategies to maintain customer satisfaction and profitability, so I created a class to start helping those who want to enter the world of Marketing.
Read more
Similar classes
arrow icon previousarrow icon next
verified badge
This training allows you to learn about the concepts of emotional intelligence & empathy with the aim of better recognizing and understanding your own emotions and those of others. Being aware of emotions allows better management of behavior in human relationships, both in the professional, private, entrepreneurial framework (...). For example, as a key to management, it makes it possible to:

• Measure the impact of emotions in team management.
• Analyze your own mode of operation to get the most out of it.
• To be able to put in place strategies to regulate his own emotions and those of his collaborators.
• Know how to approach delicate interviews taking into account the emotional factor.
• To be able to understand, recognize and name his own emotions as well as those of his collaborators.
• Discover the emotional process.
• Manage the team (the impact of emotions on communication and decision making), the emotional quotient and
leadership styles.
• Motivate and mobilize its employees over the long term, and in particular in the context of interviews "to
strong emotional potential "(reframing, motivation, problem solving, tense sessions, conflicts etc).

Emotional intelligence is a process of personal development over time. This training allows you to initiate the process, with concrete tools that can be applied on a daily basis. This training combines group activities, individual reflections, videos and scenarios.

From theory to practice with simulations. It is a question of putting in place rational and professional tools to achieve the objectives set together and overcome the blockages initially defined.


Controlled, the techniques allow:

• to rely on emotional intelligence and capitalize on the empathy communicated to better ensure that his message is better received his message or being.

• improve credibility, self-confidence and ease (verbal-bodily) with public speaking and a more fluid sense of repartee.

• defuse conflicts and enter your comfort / safety zone. In particular simple and logical techniques, which make it possible to resolve and manage violent situations in a harmonious, effective and lasting way, for example through NVC (Non Violent Communication).

• better manage negotiation situations (contrary to the stereotypes conveyed, negotiation is not only financial, but it can be small everyday events).

• Match the content and form of your message while improving the use of your emotional intelligence.


What you will get out of it:
• Better control of emotions and therefore of your way of communicating
• Better understanding of the feelings of others and the ability to lead them successfully
• Better relationships in personal and professional life thanks to superior emotional intelligence
• Less stress thanks to a better understanding of one's emotions and those of others
• Greater determination and results-oriented mindset
• Ways to develop and apply emotional intelligence in the workplace

Statistically, the progression following these private sessions is quickly noticeable, from 2 or 3 sessions *. (* study 2020)

Trained in Grande Ecole post-preparatory classes & Ivy League university in the United States, specialized and has been working for more than 15 years, in Europe and North America, in the field of communication , in reputable international public and private establishments, intervening in forums and conferences, and oriented on two axes: training and coaching, with pedagogy and careful methodology as key words.

➤ PLACE, TIMETABLE,
- Locations: Geneva-Lausanne-Friborg-Zurich-Neuchâtel-Lugano-Montreux-Bâle-Neuchâtel-Berne-Lucerne-Bruxelles-Luxembourg-Paris-Lyon. But currently and until further notice, only by videoconference in accordance with national recommendations on Covid, this format also unanimously suitable for those accompanied.

-Apart from the classic advantages of videoconferencing (time savings related to travel, eco-responsibility, increased scheduling flexibility, etc.), the quality of the session & the interaction remain the same. In addition, the notes taken during the sessions are immediately transcribed on the session chat and are automatically transmitted to you so that you can browse them during and after the session if you wish.


-Sessions in English / French
-Program: adapted to each need
verified badge
Are you enrolled in a Business Management or an MBA program and you need help in your business courses? Fatih would be happy to help you in your business management, marketing, human resource management and other related courses. I have a PhD in economics from Georgetown University and I have a BA in economics from Bogazici University. Over the past 10 years I have worked as an Associate Professor of Economics and Finance in various universities and I tutored university students in various economics, finance, and accounting courses. Our academy helps college students in their various courses. We have students from various universities in US and UK including American University, George Washington University, Nottingham University, King's College London, University of Bath, Northwestern University, University of Royal Holloway etc. Please contact us if you need help in any of your business management courses.
verified badge
Copywriting is the art of selling with words. In short, it's written marketing. Concretely, a copywriter (or copywriter) writes content tailored for the sale of a product or service.

And precisely, it is either:
- to offer you concrete techniques, a clear methodology and pragmatic tools to learn how to write quality content yourself for your own needs
- or to help you directly to promote the content of your product and design a text, a letter, a hook, a slogan, write marketing files, press releases, an internet page, blog posts, advertising banners and newsletters (...) in an impactful and optimal way. Choose the appropriate terms and format them in order to convey an idea, a message, in the most relevant, effective and persuasive way possible.

So, how can you write writing highlighting a brand, a product, a person or simply a company... in order to promote it and gain visibility?

This is why, to help you on the one hand, to create strong, attractive and synthetic messages but also on the other hand, to teach you to do it for yourself, it will be a question of precisely understanding your needs, your product, your strategy, the values you wish to convey (...). Objective: to be creative enough to capture the attention of your audience and make readers want it.

With reusable writing, making your communication profitable, increasing your notoriety and achieving your objectives (...) allows you to make a lasting impression over time. Because always keep in mind that the writing remains.

Develop your visual approach, compare the coherence of the text with the guideline but also the coherence of the idea with the graphic concept: it is also a question of assuming the tasks of coordination.

If you also wish to train yourself to write other content yourself, the training can include deepening your writing skills to give personality to your texts, developing ideas, concepts and their implementation, creativity/presentation techniques... all anchored in practical exercises and scenarios.

➤ THE COPYWRITER TRAINER
Trained at the Grande Ecole post-European preparatory classes & Ivy League University in the United States, our teacher has specialized and worked for more than 17 years, in Europe and North America, in the field. On the one hand as a copywriter then as director of communication / advertising agencies. On the other hand, as a trainer in this field in renowned public and private international establishments, speaking in forums and conferences.

➤ PLACE, TIMETABLE, PRICES
✓ Locations: Geneva-Lausanne-Fribourg-Zurich-Neuchâtel-Lugano-Montreux-Basel-Neuchâtel-Bern-Lucerne-Brussels-Luxembourg-Paris-Lyon. But currently, these sessions continue to be offered by videoconference in the current context and in accordance with general demand which is almost unanimous on this subject.

✓ Indeed, apart from the classic advantages of videoconferencing (time saving related to travel & their unforeseen events, eco-responsibility, increased schedule flexibility, etc.), the quality of the session & the interaction remain identical. In addition, the entire exchange, notes and recommendations are immediately transcribed on the dedicated chat.

✓ Languages: French/English.

✓ Progress following these private sessions is noticeable after 1 to 2 sessions (*2025 study).

✓ As other people do regularly, you can also please your loved ones by offering gift vouchers available all year round.

CONTACT / PROGRAM

✓ A la carte program: evaluated and adapted to each need.
verified badge
Level Up Your Career with Our Comprehensive Online Marketing Classes!

Want to excel in today’s fast-paced digital world? Our online marketing classes are designed to equip you with the latest strategies and tools to succeed. Whether you’re a beginner or looking to advance your skills, you’ll benefit from:

Industry-Relevant Curriculum: Learn SEO, social media, digital advertising, content marketing, and more.
Expert-Led Instruction: Get insights from seasoned marketing professionals.
Flexible Learning: Study at your own pace, with classes that fit your schedule.
Practical Skills: Apply what you learn through real-world projects and case studies.

Take the next step in your career! Enroll today and become a marketing pro from the comfort of your home!
verified badge
Unlock your professional potential with our Business English and Business Consultation course. Whether you're looking to improve your communication skills in a corporate environment or seeking expert guidance to grow your business, this course is designed for you.

Course Highlights:

- Master essential business vocabulary, expressions, and language structures used in real-world business scenarios.
- Learn how to write formal emails, conduct meetings, and make effective presentations.
- Develop skills in negotiations, business discussions, and networking.
- Receive personalized business consultation tailored to your goals, from start-up strategies to advanced growth techniques.
- Gain confidence in handling business-related situations, both online and in person.

This course is perfect for professionals, entrepreneurs, and anyone looking to thrive in the global business environment.
verified badge
This course provides a comprehensive introduction to ISO standards and their practical application in business operations. Designed for professionals, managers, and organizations seeking certification or improvement, the program covers the fundamental principles of ISO, including quality management, risk assessment, process control, and continuous improvement.

Participants will learn how ISO standards such as ISO 9001 (Quality Management), ISO 14001 (Environmental Management), and ISO 45001 (Occupational Health & Safety) can be applied to strengthen business performance, ensure compliance, and meet international requirements. Through case studies, workshops, and interactive exercises, learners will gain hands-on knowledge of documentation, auditing, corrective actions, and best practices for sustainable success.

By the end of the program, participants will understand the key requirements of ISO standards, how to implement them effectively, and how to prepare for internal and external audits. This course is ideal for quality managers, compliance officers, team leaders, and business owners who want to achieve excellence, build customer trust, and gain a competitive edge in the global market.
verified badge
➤ Turn your trades into victories!

Whether it's to negotiate a contract or remuneration, defend an idea, advance a project, start a business, convince a partner, gain the support of a team, resolve a conflict or simply make yourself better understood, one thing can make all the difference: knowing who you are dealing with and how to communicate with that person.

Because there is no single way to communicate effectively.

The same method won't work for everyone. A rational person isn't persuaded in the same way as an emotional one. A cautious person doesn't react like an ambitious one. A decision-maker, a colleague, a client, an investor, a partner, or a loved one doesn't have the same expectations, motivations, or interests.

The goal is therefore to learn to observe, understand, analyze and adapt your communication in order to deploy the right tool, the right method and the right strategy, at the right time and in front of the right person.

➤ Understanding humans to communicate better

Our way of communicating relies largely on understanding certain mechanisms of human psychology.

Human beings are naturally attentive to what directly concerns them. They are sensitive to their interests, needs, fears, curiosity, recognition, need for security, and desire to be understood and valued.

The idea is therefore not simply to say what you have to say, but to understand:
-How can you make your interlocutor want to listen to you?
-How can you present your message so that it makes sense to him?
-How to spark their interest?
-How can we address his concerns before he even expresses them?
-How to create a dynamic favorable to your objective?

For example, rather than immediately presenting an idea solely from your own perspective, you will learn to identify what may interest your interlocutor and to build your communication around their concerns.

Even a simple, common phrase like, "What I'm about to explain could be of real interest to you, particularly because..." can already capture more attention than a presentation focused solely on your own needs. But of course, there are many more techniques for subtly influencing someone.

Similarly, understanding certain mechanisms such as curiosity, self-interest, recognition, trust, consistency, emotion, or risk perception allows for a more relevant and effective approach.

➤ Profiling & analysis of interlocutors

Before communicating effectively, you must first understand who you are addressing.

You will learn to analyze your interlocutor through different elements:
-His way of communicating
-His priorities and interests
-His motivations
️ --His needs and expectations
-His potential resistance and objections
-His decision-making process
-His relationship to risk
-His personal or professional stakes
-The verbal and non-verbal signals he can express
-What can promote or hinder its adoption

The goal: to no longer communicate automatically or identically with everyone.

You will learn to adapt your speech, posture, arguments, questions and strategy depending on the person you are facing.

➤ Advance your projects and ambitions

Do you have a project?

Do you want to create a company, launch an activity, advance within your organization, defend an idea, obtain the agreement of a decision-maker, or get several people or departments to collaborate?

A project is not based solely on its quality.

It also depends on your ability to:
- Identify the right contacts
-Understanding the interests of each stakeholder
-️ Knowing how to approach each person
- Adapt your communication according to the department or function
- Present your project from the angle most relevant to each individual
- Anticipate objections and resistance
- Create alliances and gain support
- Negotiating effectively when interests diverge
- Knowing when to insist, when to rephrase, when to wait, or when to change approach

The same project may require several communication strategies depending on the person you are addressing.

The goal is to give you the necessary tools to understand this dynamic and move your project forward with more method, strategy and efficiency.

➤ Negotiation: much more than defending one's position

Whether it's for negotiating:
A contract
A salary
A partnership
A budget
A strategic project
A career progression
A decision
Or resolve a conflict

Negotiation is not just about finding good arguments.

It also involves understanding:
Who is in front of you?
What he really wants.
What he stands to gain.
This is what he is trying to avoid.
What are his interests?
What are its constraints?
And what strategy can create a favorable outcome?

➤ On the agenda: support tailored to your objectives
-Psychology of communication & understanding of behaviors
-Understanding some fundamental mechanisms of human psychology
-Identify the needs, motivations and interests of your interlocutors
-Understanding why some approaches work with some people and fail with others
-Use interest, curiosity, recognition, trust and other communication levers
-Craft a message that makes people want to listen

Profiling and analysis of interlocutors
-Observe and analyze how a person communicates
-Identify your priorities and your way of working
-Detect potential resistance and objections
-Understanding verbal and behavioral signals
-Adapt your strategy to the person and the context

Persuasive communication
-Formulate your arguments with impact
-To promote your ideas so that they are considered
-Structuring a convincing speech
-Ask the right questions
-Create interest and engagement
-Adapt your language and your approach
-Develop your ability to persuade without engaging in unnecessary power struggles

Strategic negotiation
-Identify and utilize negotiation levers: alternatives, common interests, concessions, and room for maneuver
-Preparing effectively for a negotiation
-Anticipate different scenarios
-Identify the interests and positions of stakeholders
-Build a suitable strategy
-Managing objections and deadlock situations
-Knowing how to evolve a discussion when the initial strategy is not working
-Maximize your chances of reaching a favorable agreement

Project strategy & support
-Clarify your objective and your strategy
-Identify the different stages and priorities
-Understanding who to interact with and in what order
-Prepare your discussions with the various stakeholders
-Adapt your communication according to the departments, partners or decision-makers

Prepare for your important appointments
-Anticipate difficulties and resistance
-Deploy the most relevant tools and methods according to each step

Conflict management and complex situations
-Understanding the mechanisms that give rise to a conflict
-Identify the real issues behind the positions expressed
-Manage your emotions and those of the person you are speaking with
-Develop active and strategic listening
-Moving beyond unnecessary power struggles
-Regaining control of a difficult exchange
-Find constructive and sustainable solutions

The right tool, at the right time, with the right person

This is one of the central principles of this support. Knowing a technique is not enough. You also need to know:
-When to use it.
-With whom.
-In what context?
-And in what a way.

The same technique can be extremely effective with one person and totally counterproductive with another.

You will therefore learn to develop a true strategic reading of interactions, so that you no longer act solely on intuition, but understand the dynamics at play and consciously choose your approach.

➤ Tailored support

This program is aimed particularly at:
-Entrepreneurs and project leaders
-Business leaders and executives
-Managers and executives
-Young professionals
-Self-employed individuals and professionals
-People wishing to advance within their company
-Liberal professionals (lawyers, doctors, etc.)
-Anyone with a project, ambition, or goal to achieve
-Anyone wishing to improve their relationships and communication in a personal setting

Each support program is tailored to your specific situation and concrete objectives.

We can work directly on your projects, negotiations, appointments, relationship difficulties, or professional situations.

The goal is not simply to learn concepts. You learn to use them practically in your own life.

➤ A practical, engaging, and results-oriented teaching approach

We alternate methodological input, analysis of real situations, role-playing, simulations, preparation of your discussions and personalized feedback.

You can bring:
-A project to be developed.
-A negotiation to prepare for.
-An important appointment.
-A conflict to be resolved.
-A difficult person to manage.
-An idea worth defending.
-A business to launch.
-Or simply an ambition you wish to realize.

Let's analyze the situation together:
-What is your objective?
-Who are the relevant stakeholders?
-What are their interests and what is at stake?
-What obstacles might arise?
-What strategy should we adopt?
-What approach should be used?
-Which arguments should be prioritized?
-What tools should be deployed?
-And most importantly: at what point?

➤ Become a strategic communicator

The goal of this support is to enable you to develop a skill that will serve you in all areas of your life:
-Understanding people.
-Understanding the situations.
-Understanding the issues.
-Then adapt your communication and strategy to achieve your objectives.

Whether you are setting up a project, developing a business, advancing professionally, negotiating an opportunity or managing a complex personal situation, you will have concrete methods, tools and strategies to communicate with greater impact, intelligence and efficiency.

Stop letting your projects, ideas, or ambitions depend solely on your intuition.

Learn to understand people, decode situations, and deploy the right strategy at the right time to advance what truly matters to you.

✅ THE TRAINER - TEACHER CONSULTANT
A graduate of a prestigious French Grande École and an Ivy League university in the United States, he combines academic rigor with modern teaching methods. With over 18 years of experience in Europe and North America, he has taught at prestigious international institutions (both public and private), and regularly speaks in Switzerland, France, Belgium, Luxembourg, and Canada, as well as at various forums and conferences.

A recognized specialist, he offers personalized and accessible support based on active listening, a proven methodology, and tailored teaching methods. Whether through one-on-one sessions, workshops, or group training, his approach combines customization, efficiency, and professionalism for rapid, visible results.

✅ LOCATIONS: Switzerland (Geneva, Lausanne, Fribourg, Zurich, Neuchâtel, Lugano, Basel, Bern, Lucerne), Belgium (Brussels, Antwerp, Charleroi, Liège), Luxembourg. On request: France (Paris, Lyon) and Canada (Montreal).

Currently, we primarily use videoconferencing, a highly popular format: it offers the same quality as in-person meetings, flexible organization, time savings, flexibility, comfort, and an eco-friendly approach. Content, notes, and recommendations are shared directly via a dedicated chat.

➤ Languages: French and English.
➤ Reduced and stable fees, accessible without compromising on quality.
➤ Gift vouchers available all year round.
➤ Schedules defined together according to your constraints.
➤ 100% tailor-made program, adapted to each need.
➤ Noticeable progress from 2 sessions (2026 study).

✅ Why choose this training?
-International expertise at the service of your objectives.
-Personalized sessions with concrete tools.
-A lively, interactive and results-oriented approach.
-A motivating and supportive environment, fostering confidence and rapid progress.
-Tangible results in just a few sessions.
verified badge
Vous souhaitez découvrir le marketing digital et apprendre à promouvoir une activité sur Internet ?

Je vous propose une initiation au marketing digital destinée aux débutants qui souhaitent comprendre les bases de ce domaine.

Au programme :

- Découvrir le marketing digital et ses principaux objectifs.
- Comprendre les bases du marketing sur les réseaux sociaux.
- Apprendre à identifier un public cible.
- Découvrir les principes de la création de contenu.
- Comprendre comment préparer un calendrier éditorial simple.
- Découvrir les bases de la communication en ligne et de la promotion d'une activité.

Les cours reposent sur des explications simples, des exemples concrets et des exercices pratiques adaptés au niveau de chaque apprenant.

Ce cours convient aux débutants, aux étudiants et aux personnes qui souhaitent découvrir le marketing digital pour un projet personnel ou professionnel.

Aucune connaissance préalable en marketing digital n'est nécessaire.
verified badge
I am a TEFL Certified Teacher (120h) with 7+ years helping professionals.

*Business English for Professionals - Meetings, Emails & Presentations*

This class is for adults who need confident English at work. We focus on practical business communication, not textbooks.

We cover: professional emails and reports, leading meetings, presentations and public speaking, interview prep, negotiation, and fluent workplace conversation. I also teach IT English & computer skills for professionals.

Lessons are personalized to your job and goals. Patient, practical, and speaking-focused.

Online via webcam. Based in Johannesburg (GMT+2) with flexible hours for US / EU time zones.
verified badge
Understand why consumers buy, how they make their decisions, and what influences their behavior!

With a Master's degree in Marketing and Sales, a PhD in Marketing and extensive professional experience in business, I offer consumer behavior courses tailored to your level and academic or professional goals.

My goal is to help you understand the psychological, social, and cultural mechanisms that influence purchasing decisions, while enabling you to apply theoretical concepts to concrete situations.

In the program :

- The foundations of consumer behavior.
- The needs, motivations and obstacles to purchase.
- Consumer perception, learning, and attitudes.
- The purchasing decision process.
- The influence of family, social groups and culture.
- The psychological, personal and situational factors that influence consumption.
- Customer satisfaction, loyalty and experience.
- Concrete examples, case studies and practical applications.

My teaching method:

I favor a progressive, interactive approach, illustrated with examples from everyday life and the business world. Thanks to my academic background, research methodology, and professional experience, I guide you in understanding the theories and applying them to real-world situations.

Each session is personalized according to your needs: understanding the lessons, preparing for exams, completing academic work or deepening your marketing knowledge.

My goal: to help you analyze consumer behavior, understand their motivations, and master the key concepts needed to develop effective marketing strategies.

Together, let's discover what lies behind each purchasing decision!
verified badge
With 10 years of professional experience, an MBA in Human Resources Management, a Master's degree in Strategic Marketing, and a Bachelor of Business Administration (BBA), I offer practical, personalised lessons in Leadership and Team Management.

Are you preparing for your first leadership role, managing a team, or studying management at school or university? My lessons will help you develop the knowledge, confidence and practical skills to lead people effectively.

What will you learn?

Leadership Skills: Understand leadership styles and develop your own approach.

Team Management: Learn to motivate, support and guide teams.

Communication: Improve professional communication and active listening.

Conflict Resolution: Handle disagreements and difficult situations.

Delegation & Decision-Making: Set expectations, assign responsibilities and solve problems.

Feedback & Teamwork: Build trust, encourage collaboration and provide constructive feedback.

How will we learn?

Lessons combine real-world examples, practical case studies, interactive discussions and role-playing exercises.

Drawing on my experience in Human Resources, higher education and business operations, I tailor each lesson to your individual goals and learning needs.

Who can join?

Managers, team leaders, supervisors, aspiring managers, working professionals, entrepreneurs, university and MBA students, and school students.

No previous leadership experience is required. Lessons are suitable for beginners and those looking to strengthen their existing skills.

Ready to develop your leadership skills? Let's work together to build your confidence and practical management abilities!
verified badge
Prepare for IELTS with practical lessons designed to improve your speaking, writing, reading, and listening skills. Learn effective exam strategies, expand your vocabulary, and build the confidence you need to achieve your target band score.
verified badge
Marketing is more than advertising! It's understanding people, building brands, and finding creative ways to connect with an audience.

As a Marketing and Entrepreneurship student at NYU Stern, I want to help students understand how marketing works in the real world. Whether you're learning the basics, working on a school project, or interested in starting your own business, my lessons are designed around your interests and goals.

Topics we can explore include:
- Marketing fundamentals and consumer behavior
- Social media marketing and content creation
- Branding and advertising strategies
- Entrepreneurship and business planning
- Digital marketing and promotional campaigns
- Marketing projects, presentations, and case studies

My teaching approach focuses on making concepts easy to understand through real-world examples, interactive discussions, and hands-on activities. I believe learning should be engaging, practical, and tailored to each student's needs.

I believe that being a good teacher doesn't mean knowing everything. You may have questions I don't have immediate answers to, but I will always take the time to research, learn, and help you find the information you need. I want my students to feel comfortable asking questions, making mistakes, and exploring new ideas without feeling judged.

Whether you're completely new to marketing or looking to strengthen your understanding, I'm excited to help you build your knowledge and confidence!
verified badge
Want to understand SEO without getting lost in jargon, conflicting advice, or endless tool tutorials?

I offer practical, one-to-one lessons for beginners, junior marketers, freelancers, and business owners who want to learn how SEO and content strategy actually work. We can focus on keyword research, search intent, on-page optimization, Google Search Console, website and content audits, content planning, internal linking, reporting, or a specific problem you're trying to understand.

You can bring your own website or project, or we can work through realistic examples together. I'll explain the reasoning behind each step so you can make better decisions independently, not just copy a checklist.

I've worked in SEO and content strategy for more than eight years across 500+ projects, and I've trained and mentored marketers and helped develop digital marketing learning materials. Lessons are adapted to your current knowledge and goals.
verified badge
As a consultant, trainer, and certified coach, I teach at the Bachelor's and Master's levels in several higher education institutions and vocational training centers. Prior to this, I spent over 20 years in management positions in the hospitality industry in France and internationally. The concepts I explain are ones I've applied in the field: you learn the theory, but also how it truly works in a business context.

I am also an evaluator for the Business Development Manager diploma. I therefore know what a jury expects from a portfolio, a practical case study or a presentation, and the errors that cost points.

The subjects I teach:
- Business strategy, marketing and negotiation
- Team management and professional communication
- Project management (WBS, RACI, Gantt, PAC)
- Revenue management, hotel management and tourism
- Budget, dashboards and KPIs
- CSR
message icon
Contact Camila Fava
repeat students icon
1st lesson is backed
by our
Good-fit Instructor Guarantee
Similar classes
arrow icon previousarrow icon next
verified badge
This training allows you to learn about the concepts of emotional intelligence & empathy with the aim of better recognizing and understanding your own emotions and those of others. Being aware of emotions allows better management of behavior in human relationships, both in the professional, private, entrepreneurial framework (...). For example, as a key to management, it makes it possible to:

• Measure the impact of emotions in team management.
• Analyze your own mode of operation to get the most out of it.
• To be able to put in place strategies to regulate his own emotions and those of his collaborators.
• Know how to approach delicate interviews taking into account the emotional factor.
• To be able to understand, recognize and name his own emotions as well as those of his collaborators.
• Discover the emotional process.
• Manage the team (the impact of emotions on communication and decision making), the emotional quotient and
leadership styles.
• Motivate and mobilize its employees over the long term, and in particular in the context of interviews "to
strong emotional potential "(reframing, motivation, problem solving, tense sessions, conflicts etc).

Emotional intelligence is a process of personal development over time. This training allows you to initiate the process, with concrete tools that can be applied on a daily basis. This training combines group activities, individual reflections, videos and scenarios.

From theory to practice with simulations. It is a question of putting in place rational and professional tools to achieve the objectives set together and overcome the blockages initially defined.


Controlled, the techniques allow:

• to rely on emotional intelligence and capitalize on the empathy communicated to better ensure that his message is better received his message or being.

• improve credibility, self-confidence and ease (verbal-bodily) with public speaking and a more fluid sense of repartee.

• defuse conflicts and enter your comfort / safety zone. In particular simple and logical techniques, which make it possible to resolve and manage violent situations in a harmonious, effective and lasting way, for example through NVC (Non Violent Communication).

• better manage negotiation situations (contrary to the stereotypes conveyed, negotiation is not only financial, but it can be small everyday events).

• Match the content and form of your message while improving the use of your emotional intelligence.


What you will get out of it:
• Better control of emotions and therefore of your way of communicating
• Better understanding of the feelings of others and the ability to lead them successfully
• Better relationships in personal and professional life thanks to superior emotional intelligence
• Less stress thanks to a better understanding of one's emotions and those of others
• Greater determination and results-oriented mindset
• Ways to develop and apply emotional intelligence in the workplace

Statistically, the progression following these private sessions is quickly noticeable, from 2 or 3 sessions *. (* study 2020)

Trained in Grande Ecole post-preparatory classes & Ivy League university in the United States, specialized and has been working for more than 15 years, in Europe and North America, in the field of communication , in reputable international public and private establishments, intervening in forums and conferences, and oriented on two axes: training and coaching, with pedagogy and careful methodology as key words.

➤ PLACE, TIMETABLE,
- Locations: Geneva-Lausanne-Friborg-Zurich-Neuchâtel-Lugano-Montreux-Bâle-Neuchâtel-Berne-Lucerne-Bruxelles-Luxembourg-Paris-Lyon. But currently and until further notice, only by videoconference in accordance with national recommendations on Covid, this format also unanimously suitable for those accompanied.

-Apart from the classic advantages of videoconferencing (time savings related to travel, eco-responsibility, increased scheduling flexibility, etc.), the quality of the session & the interaction remain the same. In addition, the notes taken during the sessions are immediately transcribed on the session chat and are automatically transmitted to you so that you can browse them during and after the session if you wish.


-Sessions in English / French
-Program: adapted to each need
verified badge
Are you enrolled in a Business Management or an MBA program and you need help in your business courses? Fatih would be happy to help you in your business management, marketing, human resource management and other related courses. I have a PhD in economics from Georgetown University and I have a BA in economics from Bogazici University. Over the past 10 years I have worked as an Associate Professor of Economics and Finance in various universities and I tutored university students in various economics, finance, and accounting courses. Our academy helps college students in their various courses. We have students from various universities in US and UK including American University, George Washington University, Nottingham University, King's College London, University of Bath, Northwestern University, University of Royal Holloway etc. Please contact us if you need help in any of your business management courses.
verified badge
Copywriting is the art of selling with words. In short, it's written marketing. Concretely, a copywriter (or copywriter) writes content tailored for the sale of a product or service.

And precisely, it is either:
- to offer you concrete techniques, a clear methodology and pragmatic tools to learn how to write quality content yourself for your own needs
- or to help you directly to promote the content of your product and design a text, a letter, a hook, a slogan, write marketing files, press releases, an internet page, blog posts, advertising banners and newsletters (...) in an impactful and optimal way. Choose the appropriate terms and format them in order to convey an idea, a message, in the most relevant, effective and persuasive way possible.

So, how can you write writing highlighting a brand, a product, a person or simply a company... in order to promote it and gain visibility?

This is why, to help you on the one hand, to create strong, attractive and synthetic messages but also on the other hand, to teach you to do it for yourself, it will be a question of precisely understanding your needs, your product, your strategy, the values you wish to convey (...). Objective: to be creative enough to capture the attention of your audience and make readers want it.

With reusable writing, making your communication profitable, increasing your notoriety and achieving your objectives (...) allows you to make a lasting impression over time. Because always keep in mind that the writing remains.

Develop your visual approach, compare the coherence of the text with the guideline but also the coherence of the idea with the graphic concept: it is also a question of assuming the tasks of coordination.

If you also wish to train yourself to write other content yourself, the training can include deepening your writing skills to give personality to your texts, developing ideas, concepts and their implementation, creativity/presentation techniques... all anchored in practical exercises and scenarios.

➤ THE COPYWRITER TRAINER
Trained at the Grande Ecole post-European preparatory classes & Ivy League University in the United States, our teacher has specialized and worked for more than 17 years, in Europe and North America, in the field. On the one hand as a copywriter then as director of communication / advertising agencies. On the other hand, as a trainer in this field in renowned public and private international establishments, speaking in forums and conferences.

➤ PLACE, TIMETABLE, PRICES
✓ Locations: Geneva-Lausanne-Fribourg-Zurich-Neuchâtel-Lugano-Montreux-Basel-Neuchâtel-Bern-Lucerne-Brussels-Luxembourg-Paris-Lyon. But currently, these sessions continue to be offered by videoconference in the current context and in accordance with general demand which is almost unanimous on this subject.

✓ Indeed, apart from the classic advantages of videoconferencing (time saving related to travel & their unforeseen events, eco-responsibility, increased schedule flexibility, etc.), the quality of the session & the interaction remain identical. In addition, the entire exchange, notes and recommendations are immediately transcribed on the dedicated chat.

✓ Languages: French/English.

✓ Progress following these private sessions is noticeable after 1 to 2 sessions (*2025 study).

✓ As other people do regularly, you can also please your loved ones by offering gift vouchers available all year round.

CONTACT / PROGRAM

✓ A la carte program: evaluated and adapted to each need.
verified badge
Level Up Your Career with Our Comprehensive Online Marketing Classes!

Want to excel in today’s fast-paced digital world? Our online marketing classes are designed to equip you with the latest strategies and tools to succeed. Whether you’re a beginner or looking to advance your skills, you’ll benefit from:

Industry-Relevant Curriculum: Learn SEO, social media, digital advertising, content marketing, and more.
Expert-Led Instruction: Get insights from seasoned marketing professionals.
Flexible Learning: Study at your own pace, with classes that fit your schedule.
Practical Skills: Apply what you learn through real-world projects and case studies.

Take the next step in your career! Enroll today and become a marketing pro from the comfort of your home!
verified badge
Unlock your professional potential with our Business English and Business Consultation course. Whether you're looking to improve your communication skills in a corporate environment or seeking expert guidance to grow your business, this course is designed for you.

Course Highlights:

- Master essential business vocabulary, expressions, and language structures used in real-world business scenarios.
- Learn how to write formal emails, conduct meetings, and make effective presentations.
- Develop skills in negotiations, business discussions, and networking.
- Receive personalized business consultation tailored to your goals, from start-up strategies to advanced growth techniques.
- Gain confidence in handling business-related situations, both online and in person.

This course is perfect for professionals, entrepreneurs, and anyone looking to thrive in the global business environment.
verified badge
This course provides a comprehensive introduction to ISO standards and their practical application in business operations. Designed for professionals, managers, and organizations seeking certification or improvement, the program covers the fundamental principles of ISO, including quality management, risk assessment, process control, and continuous improvement.

Participants will learn how ISO standards such as ISO 9001 (Quality Management), ISO 14001 (Environmental Management), and ISO 45001 (Occupational Health & Safety) can be applied to strengthen business performance, ensure compliance, and meet international requirements. Through case studies, workshops, and interactive exercises, learners will gain hands-on knowledge of documentation, auditing, corrective actions, and best practices for sustainable success.

By the end of the program, participants will understand the key requirements of ISO standards, how to implement them effectively, and how to prepare for internal and external audits. This course is ideal for quality managers, compliance officers, team leaders, and business owners who want to achieve excellence, build customer trust, and gain a competitive edge in the global market.
verified badge
➤ Turn your trades into victories!

Whether it's to negotiate a contract or remuneration, defend an idea, advance a project, start a business, convince a partner, gain the support of a team, resolve a conflict or simply make yourself better understood, one thing can make all the difference: knowing who you are dealing with and how to communicate with that person.

Because there is no single way to communicate effectively.

The same method won't work for everyone. A rational person isn't persuaded in the same way as an emotional one. A cautious person doesn't react like an ambitious one. A decision-maker, a colleague, a client, an investor, a partner, or a loved one doesn't have the same expectations, motivations, or interests.

The goal is therefore to learn to observe, understand, analyze and adapt your communication in order to deploy the right tool, the right method and the right strategy, at the right time and in front of the right person.

➤ Understanding humans to communicate better

Our way of communicating relies largely on understanding certain mechanisms of human psychology.

Human beings are naturally attentive to what directly concerns them. They are sensitive to their interests, needs, fears, curiosity, recognition, need for security, and desire to be understood and valued.

The idea is therefore not simply to say what you have to say, but to understand:
-How can you make your interlocutor want to listen to you?
-How can you present your message so that it makes sense to him?
-How to spark their interest?
-How can we address his concerns before he even expresses them?
-How to create a dynamic favorable to your objective?

For example, rather than immediately presenting an idea solely from your own perspective, you will learn to identify what may interest your interlocutor and to build your communication around their concerns.

Even a simple, common phrase like, "What I'm about to explain could be of real interest to you, particularly because..." can already capture more attention than a presentation focused solely on your own needs. But of course, there are many more techniques for subtly influencing someone.

Similarly, understanding certain mechanisms such as curiosity, self-interest, recognition, trust, consistency, emotion, or risk perception allows for a more relevant and effective approach.

➤ Profiling & analysis of interlocutors

Before communicating effectively, you must first understand who you are addressing.

You will learn to analyze your interlocutor through different elements:
-His way of communicating
-His priorities and interests
-His motivations
️ --His needs and expectations
-His potential resistance and objections
-His decision-making process
-His relationship to risk
-His personal or professional stakes
-The verbal and non-verbal signals he can express
-What can promote or hinder its adoption

The goal: to no longer communicate automatically or identically with everyone.

You will learn to adapt your speech, posture, arguments, questions and strategy depending on the person you are facing.

➤ Advance your projects and ambitions

Do you have a project?

Do you want to create a company, launch an activity, advance within your organization, defend an idea, obtain the agreement of a decision-maker, or get several people or departments to collaborate?

A project is not based solely on its quality.

It also depends on your ability to:
- Identify the right contacts
-Understanding the interests of each stakeholder
-️ Knowing how to approach each person
- Adapt your communication according to the department or function
- Present your project from the angle most relevant to each individual
- Anticipate objections and resistance
- Create alliances and gain support
- Negotiating effectively when interests diverge
- Knowing when to insist, when to rephrase, when to wait, or when to change approach

The same project may require several communication strategies depending on the person you are addressing.

The goal is to give you the necessary tools to understand this dynamic and move your project forward with more method, strategy and efficiency.

➤ Negotiation: much more than defending one's position

Whether it's for negotiating:
A contract
A salary
A partnership
A budget
A strategic project
A career progression
A decision
Or resolve a conflict

Negotiation is not just about finding good arguments.

It also involves understanding:
Who is in front of you?
What he really wants.
What he stands to gain.
This is what he is trying to avoid.
What are his interests?
What are its constraints?
And what strategy can create a favorable outcome?

➤ On the agenda: support tailored to your objectives
-Psychology of communication & understanding of behaviors
-Understanding some fundamental mechanisms of human psychology
-Identify the needs, motivations and interests of your interlocutors
-Understanding why some approaches work with some people and fail with others
-Use interest, curiosity, recognition, trust and other communication levers
-Craft a message that makes people want to listen

Profiling and analysis of interlocutors
-Observe and analyze how a person communicates
-Identify your priorities and your way of working
-Detect potential resistance and objections
-Understanding verbal and behavioral signals
-Adapt your strategy to the person and the context

Persuasive communication
-Formulate your arguments with impact
-To promote your ideas so that they are considered
-Structuring a convincing speech
-Ask the right questions
-Create interest and engagement
-Adapt your language and your approach
-Develop your ability to persuade without engaging in unnecessary power struggles

Strategic negotiation
-Identify and utilize negotiation levers: alternatives, common interests, concessions, and room for maneuver
-Preparing effectively for a negotiation
-Anticipate different scenarios
-Identify the interests and positions of stakeholders
-Build a suitable strategy
-Managing objections and deadlock situations
-Knowing how to evolve a discussion when the initial strategy is not working
-Maximize your chances of reaching a favorable agreement

Project strategy & support
-Clarify your objective and your strategy
-Identify the different stages and priorities
-Understanding who to interact with and in what order
-Prepare your discussions with the various stakeholders
-Adapt your communication according to the departments, partners or decision-makers

Prepare for your important appointments
-Anticipate difficulties and resistance
-Deploy the most relevant tools and methods according to each step

Conflict management and complex situations
-Understanding the mechanisms that give rise to a conflict
-Identify the real issues behind the positions expressed
-Manage your emotions and those of the person you are speaking with
-Develop active and strategic listening
-Moving beyond unnecessary power struggles
-Regaining control of a difficult exchange
-Find constructive and sustainable solutions

The right tool, at the right time, with the right person

This is one of the central principles of this support. Knowing a technique is not enough. You also need to know:
-When to use it.
-With whom.
-In what context?
-And in what a way.

The same technique can be extremely effective with one person and totally counterproductive with another.

You will therefore learn to develop a true strategic reading of interactions, so that you no longer act solely on intuition, but understand the dynamics at play and consciously choose your approach.

➤ Tailored support

This program is aimed particularly at:
-Entrepreneurs and project leaders
-Business leaders and executives
-Managers and executives
-Young professionals
-Self-employed individuals and professionals
-People wishing to advance within their company
-Liberal professionals (lawyers, doctors, etc.)
-Anyone with a project, ambition, or goal to achieve
-Anyone wishing to improve their relationships and communication in a personal setting

Each support program is tailored to your specific situation and concrete objectives.

We can work directly on your projects, negotiations, appointments, relationship difficulties, or professional situations.

The goal is not simply to learn concepts. You learn to use them practically in your own life.

➤ A practical, engaging, and results-oriented teaching approach

We alternate methodological input, analysis of real situations, role-playing, simulations, preparation of your discussions and personalized feedback.

You can bring:
-A project to be developed.
-A negotiation to prepare for.
-An important appointment.
-A conflict to be resolved.
-A difficult person to manage.
-An idea worth defending.
-A business to launch.
-Or simply an ambition you wish to realize.

Let's analyze the situation together:
-What is your objective?
-Who are the relevant stakeholders?
-What are their interests and what is at stake?
-What obstacles might arise?
-What strategy should we adopt?
-What approach should be used?
-Which arguments should be prioritized?
-What tools should be deployed?
-And most importantly: at what point?

➤ Become a strategic communicator

The goal of this support is to enable you to develop a skill that will serve you in all areas of your life:
-Understanding people.
-Understanding the situations.
-Understanding the issues.
-Then adapt your communication and strategy to achieve your objectives.

Whether you are setting up a project, developing a business, advancing professionally, negotiating an opportunity or managing a complex personal situation, you will have concrete methods, tools and strategies to communicate with greater impact, intelligence and efficiency.

Stop letting your projects, ideas, or ambitions depend solely on your intuition.

Learn to understand people, decode situations, and deploy the right strategy at the right time to advance what truly matters to you.

✅ THE TRAINER - TEACHER CONSULTANT
A graduate of a prestigious French Grande École and an Ivy League university in the United States, he combines academic rigor with modern teaching methods. With over 18 years of experience in Europe and North America, he has taught at prestigious international institutions (both public and private), and regularly speaks in Switzerland, France, Belgium, Luxembourg, and Canada, as well as at various forums and conferences.

A recognized specialist, he offers personalized and accessible support based on active listening, a proven methodology, and tailored teaching methods. Whether through one-on-one sessions, workshops, or group training, his approach combines customization, efficiency, and professionalism for rapid, visible results.

✅ LOCATIONS: Switzerland (Geneva, Lausanne, Fribourg, Zurich, Neuchâtel, Lugano, Basel, Bern, Lucerne), Belgium (Brussels, Antwerp, Charleroi, Liège), Luxembourg. On request: France (Paris, Lyon) and Canada (Montreal).

Currently, we primarily use videoconferencing, a highly popular format: it offers the same quality as in-person meetings, flexible organization, time savings, flexibility, comfort, and an eco-friendly approach. Content, notes, and recommendations are shared directly via a dedicated chat.

➤ Languages: French and English.
➤ Reduced and stable fees, accessible without compromising on quality.
➤ Gift vouchers available all year round.
➤ Schedules defined together according to your constraints.
➤ 100% tailor-made program, adapted to each need.
➤ Noticeable progress from 2 sessions (2026 study).

✅ Why choose this training?
-International expertise at the service of your objectives.
-Personalized sessions with concrete tools.
-A lively, interactive and results-oriented approach.
-A motivating and supportive environment, fostering confidence and rapid progress.
-Tangible results in just a few sessions.
verified badge
Vous souhaitez découvrir le marketing digital et apprendre à promouvoir une activité sur Internet ?

Je vous propose une initiation au marketing digital destinée aux débutants qui souhaitent comprendre les bases de ce domaine.

Au programme :

- Découvrir le marketing digital et ses principaux objectifs.
- Comprendre les bases du marketing sur les réseaux sociaux.
- Apprendre à identifier un public cible.
- Découvrir les principes de la création de contenu.
- Comprendre comment préparer un calendrier éditorial simple.
- Découvrir les bases de la communication en ligne et de la promotion d'une activité.

Les cours reposent sur des explications simples, des exemples concrets et des exercices pratiques adaptés au niveau de chaque apprenant.

Ce cours convient aux débutants, aux étudiants et aux personnes qui souhaitent découvrir le marketing digital pour un projet personnel ou professionnel.

Aucune connaissance préalable en marketing digital n'est nécessaire.
verified badge
I am a TEFL Certified Teacher (120h) with 7+ years helping professionals.

*Business English for Professionals - Meetings, Emails & Presentations*

This class is for adults who need confident English at work. We focus on practical business communication, not textbooks.

We cover: professional emails and reports, leading meetings, presentations and public speaking, interview prep, negotiation, and fluent workplace conversation. I also teach IT English & computer skills for professionals.

Lessons are personalized to your job and goals. Patient, practical, and speaking-focused.

Online via webcam. Based in Johannesburg (GMT+2) with flexible hours for US / EU time zones.
verified badge
Understand why consumers buy, how they make their decisions, and what influences their behavior!

With a Master's degree in Marketing and Sales, a PhD in Marketing and extensive professional experience in business, I offer consumer behavior courses tailored to your level and academic or professional goals.

My goal is to help you understand the psychological, social, and cultural mechanisms that influence purchasing decisions, while enabling you to apply theoretical concepts to concrete situations.

In the program :

- The foundations of consumer behavior.
- The needs, motivations and obstacles to purchase.
- Consumer perception, learning, and attitudes.
- The purchasing decision process.
- The influence of family, social groups and culture.
- The psychological, personal and situational factors that influence consumption.
- Customer satisfaction, loyalty and experience.
- Concrete examples, case studies and practical applications.

My teaching method:

I favor a progressive, interactive approach, illustrated with examples from everyday life and the business world. Thanks to my academic background, research methodology, and professional experience, I guide you in understanding the theories and applying them to real-world situations.

Each session is personalized according to your needs: understanding the lessons, preparing for exams, completing academic work or deepening your marketing knowledge.

My goal: to help you analyze consumer behavior, understand their motivations, and master the key concepts needed to develop effective marketing strategies.

Together, let's discover what lies behind each purchasing decision!
verified badge
With 10 years of professional experience, an MBA in Human Resources Management, a Master's degree in Strategic Marketing, and a Bachelor of Business Administration (BBA), I offer practical, personalised lessons in Leadership and Team Management.

Are you preparing for your first leadership role, managing a team, or studying management at school or university? My lessons will help you develop the knowledge, confidence and practical skills to lead people effectively.

What will you learn?

Leadership Skills: Understand leadership styles and develop your own approach.

Team Management: Learn to motivate, support and guide teams.

Communication: Improve professional communication and active listening.

Conflict Resolution: Handle disagreements and difficult situations.

Delegation & Decision-Making: Set expectations, assign responsibilities and solve problems.

Feedback & Teamwork: Build trust, encourage collaboration and provide constructive feedback.

How will we learn?

Lessons combine real-world examples, practical case studies, interactive discussions and role-playing exercises.

Drawing on my experience in Human Resources, higher education and business operations, I tailor each lesson to your individual goals and learning needs.

Who can join?

Managers, team leaders, supervisors, aspiring managers, working professionals, entrepreneurs, university and MBA students, and school students.

No previous leadership experience is required. Lessons are suitable for beginners and those looking to strengthen their existing skills.

Ready to develop your leadership skills? Let's work together to build your confidence and practical management abilities!
verified badge
Prepare for IELTS with practical lessons designed to improve your speaking, writing, reading, and listening skills. Learn effective exam strategies, expand your vocabulary, and build the confidence you need to achieve your target band score.
verified badge
Marketing is more than advertising! It's understanding people, building brands, and finding creative ways to connect with an audience.

As a Marketing and Entrepreneurship student at NYU Stern, I want to help students understand how marketing works in the real world. Whether you're learning the basics, working on a school project, or interested in starting your own business, my lessons are designed around your interests and goals.

Topics we can explore include:
- Marketing fundamentals and consumer behavior
- Social media marketing and content creation
- Branding and advertising strategies
- Entrepreneurship and business planning
- Digital marketing and promotional campaigns
- Marketing projects, presentations, and case studies

My teaching approach focuses on making concepts easy to understand through real-world examples, interactive discussions, and hands-on activities. I believe learning should be engaging, practical, and tailored to each student's needs.

I believe that being a good teacher doesn't mean knowing everything. You may have questions I don't have immediate answers to, but I will always take the time to research, learn, and help you find the information you need. I want my students to feel comfortable asking questions, making mistakes, and exploring new ideas without feeling judged.

Whether you're completely new to marketing or looking to strengthen your understanding, I'm excited to help you build your knowledge and confidence!
verified badge
Want to understand SEO without getting lost in jargon, conflicting advice, or endless tool tutorials?

I offer practical, one-to-one lessons for beginners, junior marketers, freelancers, and business owners who want to learn how SEO and content strategy actually work. We can focus on keyword research, search intent, on-page optimization, Google Search Console, website and content audits, content planning, internal linking, reporting, or a specific problem you're trying to understand.

You can bring your own website or project, or we can work through realistic examples together. I'll explain the reasoning behind each step so you can make better decisions independently, not just copy a checklist.

I've worked in SEO and content strategy for more than eight years across 500+ projects, and I've trained and mentored marketers and helped develop digital marketing learning materials. Lessons are adapted to your current knowledge and goals.
verified badge
As a consultant, trainer, and certified coach, I teach at the Bachelor's and Master's levels in several higher education institutions and vocational training centers. Prior to this, I spent over 20 years in management positions in the hospitality industry in France and internationally. The concepts I explain are ones I've applied in the field: you learn the theory, but also how it truly works in a business context.

I am also an evaluator for the Business Development Manager diploma. I therefore know what a jury expects from a portfolio, a practical case study or a presentation, and the errors that cost points.

The subjects I teach:
- Business strategy, marketing and negotiation
- Team management and professional communication
- Project management (WBS, RACI, Gantt, PAC)
- Revenue management, hotel management and tourism
- Budget, dashboards and KPIs
- CSR
Good-fit Instructor Guarantee
favorite button
message icon
Contact Camila Fava