Basic Marketing - Everything you need to know to get started

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From 46 C$ /h

I am an administrator with 22 years of experience in marketing. I have deep knowledge in defining winning strategies to maintain customer satisfaction and profitability, so I created a class to start helping those who want to enter the world of Marketing.

Extra information

Bring your curiosity and let's get started

Location

Online from Brazil

About Me

I am an administrator with 22 years of experience in Marketing.
I have in-depth knowledge in defining winning strategies to maintain customer satisfaction and profitability.
I have an aggregator profile that allows me to work with all kinds of people.
I work as a Profitability Manager in a large telecommunications company. I have worked in Brazil, Latin America and Mexico. I am a native Portuguese speaker; I am fluent in English and Spanish and have a basic knowledge of German.
I am married, I have an 11 year old son who teaches me a lot every day.

Education

- Business Administration Course - PUC- SP
- Executive MBA in Marketing - ESPM SP
- A2E Business Fundamentals - McKinsey MBA
- Leadership, entrepreneurship and diversity - UNINASSSAU
- Leadership, learning capacity and resilience - PUC/RS
- Business Development, Leadership and Networking - FIA
- Inclusive leadership - Linkedin
- How to create a culture of self-responsibility - Linkedin

Experience / Qualifications

SKY Brasil: Marketing Manager Product Monetization
Nuance Communications Ltd.: Senior Marketing Manager
Nextel Telecomunicacione Ltda.: Marketing Coordinator - SVA
Claro Telecomunicaciones: Marketing Coordinator - PostPaid Products

Age

Children (7-12 years old)

Teenagers (13-17 years old)

Adults (18-64 years old)

Seniors (65+ years old)

Student level

Beginner

Duration

45 minutes

The class is taught in

Spanish

English

Portuguese

Skills

Marketing

Business administration

Availability of a typical week

(GMT -05:00)

New York

Online via webcam

Mon

Tue

Wed

Thu

Fri

Sat

Sun

00-04

04-08

08-12

12-16

16-20

20-24

What I learned managing cross-functional groups, and improving my leadership.

47 C$ /h

Being a leader for several years make me develop soft skill that I didn ́t learn at university. For a few years now I started mentoring and helping friend to become better leader. In this class I will help you with this too, so you can escalate in your professional life.

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Copywriting is the art of selling with words. In short, it's written marketing. Concretely, a copywriter (or copywriter) writes content tailored for the sale of a product or service.

And precisely, it is either:
- to offer you concrete techniques, a clear methodology and pragmatic tools to learn how to write quality content yourself for your own needs
- or to help you directly to promote the content of your product and design a text, a letter, a hook, a slogan, write marketing files, press releases, an internet page, blog posts, advertising banners and newsletters (...) in an impactful and optimal way. Choose the appropriate terms and format them in order to convey an idea, a message, in the most relevant, effective and persuasive way possible.

So, how can you write writing highlighting a brand, a product, a person or simply a company... in order to promote it and gain visibility?

This is why, to help you on the one hand, to create strong, attractive and synthetic messages but also on the other hand, to teach you to do it for yourself, it will be a question of precisely understanding your needs, your product, your strategy, the values you wish to convey (...). Objective: to be creative enough to capture the attention of your audience and make readers want it.

With reusable writing, making your communication profitable, increasing your notoriety and achieving your objectives (...) allows you to make a lasting impression over time. Because always keep in mind that the writing remains.

Develop your visual approach, compare the coherence of the text with the guideline but also the coherence of the idea with the graphic concept: it is also a question of assuming the tasks of coordination.

If you also wish to train yourself to write other content yourself, the training can include deepening your writing skills to give personality to your texts, developing ideas, concepts and their implementation, creativity/presentation techniques... all anchored in practical exercises and scenarios.

➤ THE COPYWRITER TRAINER
Trained at the Grande Ecole post-European preparatory classes & Ivy League University in the United States, our teacher has specialized and worked for more than 17 years, in Europe and North America, in the field. On the one hand as a copywriter then as director of communication / advertising agencies. On the other hand, as a trainer in this field in renowned public and private international establishments, speaking in forums and conferences.

➤ PLACE, TIMETABLE, PRICES
✓ Locations: Geneva-Lausanne-Fribourg-Zurich-Neuchâtel-Lugano-Montreux-Basel-Neuchâtel-Bern-Lucerne-Brussels-Luxembourg-Paris-Lyon. But currently, these sessions continue to be offered by videoconference in the current context and in accordance with general demand which is almost unanimous on this subject.

✓ Indeed, apart from the classic advantages of videoconferencing (time saving related to travel & their unforeseen events, eco-responsibility, increased schedule flexibility, etc.), the quality of the session & the interaction remain identical. In addition, the entire exchange, notes and recommendations are immediately transcribed on the dedicated chat.

✓ Languages: French/English.

✓ Progress following these private sessions is noticeable after 1 to 2 sessions (*2025 study).

✓ As other people do regularly, you can also please your loved ones by offering gift vouchers available all year round.

CONTACT / PROGRAM

✓ A la carte program: evaluated and adapted to each need.

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Well, you're in the right place, friend.

All you need to do, click the booking button, send me a few details (grade, topics, deadlines .....) and I'll see you there!!

I am a Business administration teacher with a BBA (very good with honors), top of my class, running my online tutoring Academy would love to help you.

I can teach you in Arabic" which is my native language ", English and Turkish.

Great! Be a business lover, study business easily and have a nice Business Day!!

See you!

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Level Up Your Career with Our Comprehensive Online Marketing Classes!

Want to excel in today’s fast-paced digital world? Our online marketing classes are designed to equip you with the latest strategies and tools to succeed. Whether you’re a beginner or looking to advance your skills, you’ll benefit from:

Industry-Relevant Curriculum: Learn SEO, social media, digital advertising, content marketing, and more.
Expert-Led Instruction: Get insights from seasoned marketing professionals.
Flexible Learning: Study at your own pace, with classes that fit your schedule.
Practical Skills: Apply what you learn through real-world projects and case studies.

Take the next step in your career! Enroll today and become a marketing pro from the comfort of your home!

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Patrick

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Je vous propose une initiation au marketing digital destinée aux débutants qui souhaitent comprendre les bases de ce domaine.

Au programme :

- Découvrir le marketing digital et ses principaux objectifs.
- Comprendre les bases du marketing sur les réseaux sociaux.
- Apprendre à identifier un public cible.
- Découvrir les principes de la création de contenu.
- Comprendre comment préparer un calendrier éditorial simple.
- Découvrir les bases de la communication en ligne et de la promotion d'une activité.

Les cours reposent sur des explications simples, des exemples concrets et des exercices pratiques adaptés au niveau de chaque apprenant.

Ce cours convient aux débutants, aux étudiants et aux personnes qui souhaitent découvrir le marketing digital pour un projet personnel ou professionnel.

Aucune connaissance préalable en marketing digital n'est nécessaire.

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You will learn how to:
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- Handle customer service and office communication

My background includes running Flavory Deli, office administration, and building Python projects like a Takealot Price Tracker. I teach you how to explain complex tech in professional English.

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I hold a Master's degree in Strategic Marketing and an MBA in Human Resource Management, with nearly 10 years of professional experience across business operations, student recruitment and higher education.

What Can You Learn?

Marketing Management and Fundamental Marketing Principles

Consumer Behaviour and Customer Decision-Making

Market Research and Competitor Analysis

Marketing Mix (4Ps and 7Ps)

Market Segmentation, Targeting and Positioning

Branding and Marketing Communication

Strategic Marketing and Business Planning

Digital Marketing Fundamentals

Real-World Case Studies and Practical Exercises

Exam Preparation and Academic Support

How Do My Lessons Work?

I believe Marketing becomes easier to understand when theory is connected to real business situations.

My lessons combine clear explanations, real-world corporate examples, interactive discussions and practical case studies. I adapt each session to your knowledge, experience and learning objectives.

Whether you want to prepare for an examination, understand challenging marketing concepts, strengthen your professional knowledge or develop marketing skills for your own business, I can help you learn step by step.

Lesson Availability

Lessons are available online in English and in person at students' locations in Hamburg, Germany, and nearby areas.

Feel free to contact me and share your learning goals. I would be happy to help you get started!

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My goal is to help you understand the essential concepts of marketing, apply them to concrete situations, and develop your analytical skills.

In the program :

- The fundamentals and key concepts of marketing.
- Market analysis and competitive analysis.
- Consumer behavior.
- Segmentation, targeting and positioning (STP).
- The marketing mix: the 4Ps (Product, Price, Place and Communication).
- The development of a marketing strategy.
- Concrete examples from companies, practical exercises and case studies.

My teaching method:

Drawing on my academic background, research methodology, and professional experience, I favor a progressive, interactive, and practical approach. Theoretical concepts are illustrated with examples from the business world to facilitate their understanding and application.

Each session is tailored to your needs: understanding lessons, preparing for exams, completing academic work or acquiring marketing skills.

My goal: to help you master the fundamentals of marketing, develop your skills and gain confidence in your studies and professional projects.

Together, let's transform theoretical knowledge into practical skills!

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I share my knowledge because I know first-hand how challenging it can be to truly understand a language or a subject like business administration or mathematics: not just on the surface, but well enough to apply it with confidence. I want to use that experience to help others progress faster and with more self-assurance. Whether it’s school-level fundamentals, academic requirements at university, or professional communication, I bring not only theoretical knowledge but also practical experience from international study and work environments. I cover business administration across its sub-fields, such as management, marketing, accounting, and corporate finance, as well as financial mathematics.

As a student myself, I’m close to the learning reality of my students. I understand the pressure of exams, tight schedules, and the wish to really internalize what you’ve learned. My goal is to offer individual, clear, and motivating lessons tailored to each person’s needs. I look forward to supporting you on your way to greater confidence in English, business administration, or mathematics.

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Topics we can explore include:
- Marketing fundamentals and consumer behavior
- Social media marketing and content creation
- Branding and advertising strategies
- Entrepreneurship and business planning
- Digital marketing and promotional campaigns
- Marketing projects, presentations, and case studies

My teaching approach focuses on making concepts easy to understand through real-world examples, interactive discussions, and hands-on activities. I believe learning should be engaging, practical, and tailored to each student's needs.

I believe that being a good teacher doesn't mean knowing everything. You may have questions I don't have immediate answers to, but I will always take the time to research, learn, and help you find the information you need. I want my students to feel comfortable asking questions, making mistakes, and exploring new ideas without feeling judged.

Whether you're completely new to marketing or looking to strengthen your understanding, I'm excited to help you build your knowledge and confidence!

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You can bring your own website or project, or we can work through realistic examples together. I'll explain the reasoning behind each step so you can make better decisions independently, not just copy a checklist.

I've worked in SEO and content strategy for more than eight years across 500+ projects, and I've trained and mentored marketers and helped develop digital marketing learning materials. Lessons are adapted to your current knowledge and goals.