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Since September 2023
Instructor since September 2023
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Social Media Content Creation: Boost Your Business ⭐⭐⭐⭐⭐
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From 50 C$ /h
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Learn to understand the world of social media and use it strategically to boost your brand, venture, or business.

In this online course, you'll discover how the main digital platforms work, their differences, and how to choose the most suitable ones based on your objectives and target audience. We'll review the evolution and characteristics of networks like Facebook and Instagram, and provide practical tools for content planning, generating greater engagement, and strengthening your digital presence.

At the end of the course, you will have the necessary knowledge to design an effective social media strategy, aligned with your communication and growth goals.
Extra information
Do you have active social media accounts?
Location
location type icon
Online from Chile
About Me
Spanish Teacher | Journalist | Communication Specialist
Hello! I'm a journalist and strategic communication specialist with extensive experience in higher education, institutional communications, public speaking, professional writing, and speech preparation.

If you want to learn Spanish or improve the way you communicate, I'd be happy to help. My lessons are personalized and designed to match your goals, whether you are learning Spanish from scratch or looking to communicate more confidently in academic, professional, or everyday situations.

I work with students, professionals, executives, and international learners who want to develop not only their Spanish language skills but also their ability to express ideas clearly, write effectively, and speak with confidence.

My teaching approach is practical, engaging, and student-centered. I believe that learning a language also means understanding its culture and gaining the communication skills needed to succeed in real-life situations.

I look forward to helping you achieve your goals!
Education
Bachelor's Degree in Journalism and Communication
ARCIS University, Chile.

Postgraduate Diplomas

Diploma in Strategic Planning and Management – University of Atacama.
Diploma in Cultural Management – University of Los Lagos.
Diploma in Gender Studies – University of Chile.

Professional Development

Artificial Intelligence for Communication – University of Atacama.
Lobbying Law – Chilean Council for Transparency.
Social Media and Business Seminar – Santiago Chamber of Commerce.
Renewable Energy Program (ERNC) – Chilean Renewable Energy Association (ACERA).
Experience / Qualifications
For more than ten years, I have worked as a journalist and strategic communications professional in universities, public institutions, and private organizations.

My experience includes institutional communications, public affairs, media relations, speechwriting, strategic content creation, public speaking, stakeholder engagement, and communication planning.

Throughout my career, I have helped professionals, academics, public leaders, and organizations communicate more effectively, delivering clear and impactful messages to diverse audiences.

This professional background allows me to offer much more than traditional Spanish lessons. I help my students improve their communication skills, build confidence, and use Spanish naturally in professional, academic, and everyday contexts.
Age
Teenagers (13-17 years old)
Adults (18-64 years old)
Seniors (65+ years old)
Student level
Beginner
Intermediate
Advanced
Duration
45 minutes
60 minutes
The class is taught in
Spanish
English
Availability of a typical week
(GMT -04:00)
New York
at teacher icon
Online via webcam
Mon
Tue
Wed
Thu
Fri
Sat
Sun
00-04
04-08
08-12
12-16
16-20
20-24
It's so important to make ourselves understood clearly. Have you ever wanted to tell a story but couldn't quite connect the ideas? Often we want to communicate, but something gets in the way; we usually think we weren't given enough time or the opportunity to speak because someone else interrupted us. Well, here's a tip to help you improve: the key is listening.
This course not only reinforces your weaknesses as opportunities for improvement, but also enhances your skills, because everyone has something to say, and it's a gift that the world can no longer afford to miss out on.
Trust me
Read more
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How to prepare for a media interview? What means should be used to fight his fear of the camera and improve his image? How to present yourself and your project in front of a camera?

How to present yourself and your project to the media?

Targeted content according to your project: Verbal and / or gestural communication; Seduction of the lens and / or microphone; Improvisation in front of a microphone and / or a camera; Voice & gaze; Games of one or two cameras; Chronic; Animation; Reportage; Direct radio & TV; Interview; Narration; Speech in all its forms (...)

In short, several objectives:
◾ Confront your shyness in front of the microphone / camera.
◾ Understand his speech and his diction.
◾ Taming the media environment (radio / tv).
◾ Familiarize yourself with your image and voice.
◾ Manage your speaking time.

Through exercises (diction, voice, presence, breathing, presentations, time management, etc.), role plays, interview simulations and familiarization with one's image and voice, the participants move at their own pace in a flexible educational framework.

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Indeed, speaking is a predominantly physical activity, which, while taking care of its image, is based on a body, a voice, a breath, a rhythm (diction) and an emotion (the imagination and the sensations ) reflecting the speaker's involvement in his speech. How to send a clear message? How to make the difference, to make an impression?

Knowing how to speak, act and interact in public is almost a necessity today: your public speaking must be effective and efficient with clear, simple and powerful messages.

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Mastered, the method allows:
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* get your message across through your image, while gaining improvisation skills and responsiveness.

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Trained in Grande Ecole post-preparatory classes & Ivy League university in the United States, specialized and has worked for more than 15 years, in Europe and North America, in the field of communication and public speaking, in renowned international public and private establishments, intervening in forums and conferences, and oriented on pedagogy and careful methodology.

- Locations: Geneva - Lausanne - Friborg - Neuchâtel - Montreux - Basel - Sion - Sierre - Morges - Bienne. But currently and until further notice, only by videoconference in accordance with national recommendations on Covid.

These sessions also seem to be perfectly unanimous since they have the advantages of live (example: quality of the interaction), without its disadvantages (example: loss of travel time), with additional advantages (example: of notes on the chat, which can be reread afterwards). In this context, these videoconference sessions for which you have requested me, seem to suit everyone perfectly, take place in a very optimal way and generate a certain enthusiasm (and a certain enthusiasm). That is why, at your request, I continue to offer this option. Take good care of yourself and yours!

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If you've already started, congratulations! I'm here to help you find direction, strategize and take your social media to the next level.
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➤ A follower of the "message beneath the message", as Roland Barthes would say, the semiologist is above all a detective of language and helps you in this sense: he sees meaning, deciphers and carefully analyzes the signs that surround him to interpret their meaning, reports on the effects of meaning, the connotations and the implicit present in the communication. He starts from the surface signs visible to all to bring out the latent meanings. His interest is most often focused on the phenomena "on the margin", at first glance not very significant, which are located behind the scenes, rather than on stage. In short, all these elements not necessarily visible at first glance.

What applies to semiological analysis? Everything: Images, logos, websites, gestures, behaviors, words, speeches, symbols, spaces, in short everything that allows humanity to communicate. On the other hand, the semiological method cannot be invented since it is very specific. Like an iceberg, it is a question of going from superficial and visible signs to latent signs and meanings.

➤ A fascinating discipline, semiology and the analysis of gestures, behaviors and verbal & non-verbal language allows us to decipher the signs of our personal and professional daily lives. In a political speech, on an advertisement, or through our gestures in the professional and personal context, our words and behaviors, the narration of signs mark a certain relationship to the world.

➤ By learning to dissect the meaning of words and gestures, semiology allows us to take a particular look at the coherence of communication and its relevance (versus the opposite), to understand the details of our own speech, and then to make good use of it.

➤ Thus, from the semiological methodology (rigorous, specific, objectifying), verbal, graphic, symbolic and behavioral identities can emerge.

➤ Finally, semiology is neither a matter of philosophy (it only operates from one or more corpora, concrete materials to be analyzed) nor of psychology (it is less interested in intentions than in the signs produced). It is an analysis, a look at one's own communication and that of others which allows one to react better intuitively.

➤ This is why these sessions are intended to be above all practical: filmed exercises, analysis of images to be dissected and then implementation of techniques / tools / methodology which will help you in your daily life, to improve your verbal and non-verbal language but also to decipher and understand that of others.

➤ Among the content browsed:
1) identify and act on behaviors:
-transmission of acquired knowledge on non-verbal communication in order to quickly detect intentions
-immersive team-building mode to bring out helpful behaviors (despite the saboteurs)

2) Profiling - Diagnose and guide based on a written or visual corpus:
-build the storytelling
-bring out a type of profile
-understand insights

3) Brand Strategy - Create a new brand, company or personal positioning

4) Concrete techniques & a targeted methodology for:
✓Acquire practical tools to improve your rhetoric/repartee
✓Decode and use the practical communication tools of great leaders
✓Fundamentals (practices) of eloquence but also of oratorical art (intonation, gaze, gestures, elocution, range, emotions, pronunciation, development of one's own style of charisma, etc.) to ensure consistency between content and the form
✓Fundamentals of Body Language to support and not interfere with the speech while being convinced & convincing.
✓ Highlighting their speech & promoting their speaking to arouse interest, by building on their strengths.
✓Creation of a coherence between the message emitted & the message received in order to improve its speech and in fact, its professional/personal relations.
✓Management of Q&A sessions & external reactions during an intervention or an oral exchange.
✓Practical tools to put your interlocutor at ease and appear friendly/interested.
✓To succeed in a negotiation/mediation.
✓On the one hand, learning to say 'no' simply in three steps AND on the other hand, getting people to say 'yes'.
✓To turn sentences into positive AND constructive.
✓To manage conflicts (eg 'assertive' communication techniques, eg CNV techniques - Non Violent Communication).
✓To put NLP (neuro-linguistic programming) at the service of communication.
✓To adopt effective, simple, fair and engaging language.
✓To use sentences, turns of phrase & expressions allowing to be precise, simple, effective & challenging.
✓To manage your personal & professional relationships with, for example, the preparation of your ratings.
✓Make your hypersensitivity a strength to tame your abilities.
✓Listening proactively and expressing / conveying ideas / message clearly.
✓Avoid letting your emotions show and propose a constructive solution to problems, while drawing on your own relational skills.
✓Be better equipped to recognize and immediately remedy situations that weaken their authority and affect their ability to communicate effectively.
✓Enhance their potential for expression and creativity (often underestimated until now) and 'apparent' sociability
✓Develop not necessarily self-confidence, but the 'appearance' of self-confidence, refine one's listening to respond adequately, open up to the resources of the imagination, free oneself from the rational to then structure one's speech.
✓Relate their communication objectives (project, institution, values, ideas, demands, etc.) to the form of their expression.
✓Learn and put into practice persuasive communication techniques and better understand the perception that others have of oneself. In order to improve his skills of 'self-presentation' and conveyed image.
✓Practical techniques to foster the engagement of the other party.
✓Strengthen the structure of its communication and develop a convincing argument in order to sell its ideas and projects.
✓ Optimizing internal and external relationships are professional fundamentals so that the structure of sessions, business dialogue and mastery of change communication are valuable.
✓ Decode advertisements, logos and slogans, Understand the impact of images and symbols on our emotions, Analyze cultural trends across the media, Create your own visual messages with formidable efficiency
✓ Analysis of non-verbal communication:
- paralinguistic level: voice analysis, intonations, speech rate (...)
- proxemic level: analysis of the distance between bodies/individuals
- kinesic level: analysis of postures, gestures and facial expressions
- infralinguistic level: analysis of physiological changes (dilation of pupils, blushing, sweating, etc.)
- symbolic level: analysis of what adorns the body such as clothing, badges, tattoos (...)

➤ The semiologist or semiotician is led to specialize in certain universes, whether it is luxury, mass consumption or behavioral and body dynamics. His analyst side (linguist, semantician, semiologist, semiotician) and lecturer on the themes of negotiation and non-verbal communication will support your approach.

➤ So, discover the hidden secrets of signs if you are curious to understand the mechanisms behind advertisements, works of art, films or even social networks, if you want to learn to decipher hidden messages and analyze the signs that influence our thoughts and actions on a daily basis. As part of a fun and interactive learning experience, with concrete exercises for a captivating immersion.

➤ In short, in a context guided by the tools of semiology, the ability to speak in public is today an essential transversal skill to assert oneself, inform, negotiate and convince. However, to master the keys to successful public communication, it is necessary to strengthen the impact of one's own speeches: by structuring one's interventions and taking into account the circumstances and expectations of the audience; by making an impression through storytelling; by integrating the psychological and emotional factors of effective oral communication; by integrating emotions into the preparation of the message and arguments; by anticipating objections and delicate situations; by preparing and structuring an attractive and convincing presentation framework; by experimenting with the rules of improvisation; by adequately managing difficult situations (...).

➤ Whether your goal is personal or professional, speaking is a predominantly physical activity, relying on a body, a voice, a breath, a rhythm (diction), an emotion and above all techniques, tools, a method, a know-how, reflecting the involvement of the speaker in his speech, all guided by the principles of semiology and behavioral analysis.

➤ So, how do you listen and be listened to, convince and be impactful, challenge and make an impression, enhance your content, address your audience appropriately and optimize the quality and clarity of the exchange/message? It is precisely about going through, implementing and deploying practical and effective techniques of oral presentation, simple intervention or 'one to one` exchange, aimed at challenging your audience or interlocutor, taking care of the content as well as the form, all in a professional or personal setting. For this, there are verbal and non-verbal communication techniques, based on semiology.

➤ Thus, mastered, the practical method allows, through a set of simulations and scenarios based on your daily experience supporting pragmatic & concrete techniques, to improve self-confidence, assurance, ease by overcoming embarrassment and controlling emotion in public. But also to work on leadership & charisma, in a context where empathy and emotional intelligence are at the service of communication, all based on the founding principles of semiology.

➤ To master the keys to successful public communication, it is necessary to master certain practical aspects of semiology, to strengthen the impact of your speeches: by structuring your interventions and taking into account the circumstances and expectations of the audience; by making an impression through storytelling; by integrating the psychological and emotional factors of effective oral communication; by integrating emotions into the preparation of the message and arguments; by anticipating objections and delicate situations; by preparing and structuring an attractive and convincing presentation framework; by experimenting with the rules of improvisation; by adequately managing difficult situations (...).

➤ In short, each session combines techniques & practical exercises adapted to your daily situations (filmed with your agreement in order to be reviewed, commented on, decoded together live), so that you can apply them immediately, and from the 1st session.

🚀 Discover the Hidden Secrets of Signs. Dive into the fascinating world of semiology with our practical training! Are you curious to understand the mechanisms behind written or oral communication? Learn to decipher hidden messages and analyze the signs that influence our thoughts and actions on a daily basis, with fun and interactive learning: Beyond theory, you will participate in concrete exercises, case studies to master the art of communication. Join us for a captivating immersion in one of the most exciting fields of human sciences!

THE TRAINER
➤ With training from Grande Ecole post-preparatory classes & Ivy League university in the United States, our teacher trainer has specialized and has worked for more than 15 years in the field, in Europe and North America, in renowned international public and private establishments, regularly speaking in forums and conferences, and also offering personalized INDIVIDUAL support, with pedagogy and careful methodology as the watchwords.

➤ PLACE, TIMETABLE, PRICES
✓ Locations: Geneva-Lausanne-Fribourg-Zurich-Neuchâtel-Lugano-Basel-Neuchâtel-Berne-Lucerne-Brussels-Luxembourg-Paris-Lyon. But currently, these sessions continue to be offered by videoconference in the current context and in accordance with general demand which is almost unanimous on this subject.

✓ Indeed, apart from the classic advantages of videoconferencing (time saving related to travel & their unforeseen events, eco-responsibility, increased schedule flexibility, etc.), the quality of the session & the interaction remain identical. In addition, the entire exchange, notes and recommendations are immediately transcribed on the dedicated chat.

✓ To support us among ourselves & to be pleasant to you in this sustainable / particular period and in a spirit of solidarity, the fees are temporarily reduced and will not increase after the start of our sessions.

✓ Languages: French/English.

✓ The progress following these private sessions is perceptible from 1 to 2 sessions (*2024 study).

✓ As other people do regularly, you can also please your loved ones by offering gift vouchers available all year round.
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How to prepare for a media interview? What means should be used to fight his fear of the camera and improve his image? How to present yourself and your project in front of a camera?

How to present yourself and your project to the media?

Targeted content according to your project: Verbal and / or gestural communication; Seduction of the lens and / or microphone; Improvisation in front of a microphone and / or a camera; Voice & gaze; Games of one or two cameras; Chronic; Animation; Reportage; Direct radio & TV; Interview; Narration; Speech in all its forms (...)

In short, several objectives:
◾ Confront your shyness in front of the microphone / camera.
◾ Understand his speech and his diction.
◾ Taming the media environment (radio / tv).
◾ Familiarize yourself with your image and voice.
◾ Manage your speaking time.

Through exercises (diction, voice, presence, breathing, presentations, time management, etc.), role plays, interview simulations and familiarization with one's image and voice, the participants move at their own pace in a flexible educational framework.

Note that during the videoconference session, all the notes are transcribed in the chat so that you can access them at any time when you wish.

Indeed, speaking is a predominantly physical activity, which, while taking care of its image, is based on a body, a voice, a breath, a rhythm (diction) and an emotion (the imagination and the sensations ) reflecting the speaker's involvement in his speech. How to send a clear message? How to make the difference, to make an impression?

Knowing how to speak, act and interact in public is almost a necessity today: your public speaking must be effective and efficient with clear, simple and powerful messages.

Simple and pragmatic tools will be presented for: generating listening ● making an impression ● fostering confidence ● generating need ● motivating teams by explaining a strategy ● getting messages across within groups ● overcoming shyness by assimilating 3 CRV axes (body-breathing-voice) ● better manage disagreement or conflict.

Mastered, the method allows:
• improve self-confidence and stress management with the development of the speaker's fluency (verbal-bodily), his public speaking and his sense of repartee and improvisation.
• to work on their ease, leadership, charisma, creativity and personal development through scenarios.
* improve the characteristics of the spoken voice (timbre, pitches, intention, flow).
* get your message across through your image, while gaining improvisation skills and responsiveness.

Supplemented by basic exercises (diction, voice, presence, breathing, presentation, time management), role plays, improvisations and simulations. With the key word: pronunciation, diction / articulation, the sense of repartee.

Statistically, the progression following these private sessions is quickly noticeable, from 2 sessions. ( study 2020).


Trained in Grande Ecole post-preparatory classes & Ivy League university in the United States, specialized and has worked for more than 15 years, in Europe and North America, in the field of communication and public speaking, in renowned international public and private establishments, intervening in forums and conferences, and oriented on pedagogy and careful methodology.

- Locations: Geneva - Lausanne - Friborg - Neuchâtel - Montreux - Basel - Sion - Sierre - Morges - Bienne. But currently and until further notice, only by videoconference in accordance with national recommendations on Covid.

These sessions also seem to be perfectly unanimous since they have the advantages of live (example: quality of the interaction), without its disadvantages (example: loss of travel time), with additional advantages (example: of notes on the chat, which can be reread afterwards). In this context, these videoconference sessions for which you have requested me, seem to suit everyone perfectly, take place in a very optimal way and generate a certain enthusiasm (and a certain enthusiasm). That is why, at your request, I continue to offer this option. Take good care of yourself and yours!

PROGRAM
À la carte program: evaluated and adapted to each need.
verified badge
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verified badge
Creative writing is often portrayed as a solitary task. This cannot be further from the truth! Even professional authors have their work proofread, edited, and through this process redrafted. I offer these services to writers of every level. As a writer myself, I specialise in prose and plays, and am happy to look at work from a spectrum of literature. Specifically, I look to help support you with your work by proofreading, checking for grammar and spelling, but also suggesting literary techniques that may improve your work. Furthermore, I can provide a range of exercises for new writers to explore their tone and style, and am happy to help people to whom English is a second or third language gain confidence in their writing!
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​🔍 Search Engine Optimization (SEO): Learn how to rank websites on Google and drive organic traffic.
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​🎯 100% Personalized (1-on-1): Unlike pre-recorded courses, we focus dynamically on your specific business, career needs, or industry.
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​Stay ahead in the rapidly evolving digital landscape and transform your skills into a powerful career tool!
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Learn how to make films from script to screen.
Learn the whole process, taking ideas to scriptwriting through to directing and camera to editing.
If you’ve ever wanted to learn professional film production this is the class for you.

Also available: Scriptwriting and film directing.

As an award winning feature film director and film tutor at many of Londons top 5 film schools, I can help you succeed at filmmaking, whilst having fun and helping you by nurturing your creative talents to your full potential.
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➤ A follower of the "message beneath the message", as Roland Barthes would say, the semiologist is above all a detective of language and helps you in this sense: he sees meaning, deciphers and carefully analyzes the signs that surround him to interpret their meaning, reports on the effects of meaning, the connotations and the implicit present in the communication. He starts from the surface signs visible to all to bring out the latent meanings. His interest is most often focused on the phenomena "on the margin", at first glance not very significant, which are located behind the scenes, rather than on stage. In short, all these elements not necessarily visible at first glance.

What applies to semiological analysis? Everything: Images, logos, websites, gestures, behaviors, words, speeches, symbols, spaces, in short everything that allows humanity to communicate. On the other hand, the semiological method cannot be invented since it is very specific. Like an iceberg, it is a question of going from superficial and visible signs to latent signs and meanings.

➤ A fascinating discipline, semiology and the analysis of gestures, behaviors and verbal & non-verbal language allows us to decipher the signs of our personal and professional daily lives. In a political speech, on an advertisement, or through our gestures in the professional and personal context, our words and behaviors, the narration of signs mark a certain relationship to the world.

➤ By learning to dissect the meaning of words and gestures, semiology allows us to take a particular look at the coherence of communication and its relevance (versus the opposite), to understand the details of our own speech, and then to make good use of it.

➤ Thus, from the semiological methodology (rigorous, specific, objectifying), verbal, graphic, symbolic and behavioral identities can emerge.

➤ Finally, semiology is neither a matter of philosophy (it only operates from one or more corpora, concrete materials to be analyzed) nor of psychology (it is less interested in intentions than in the signs produced). It is an analysis, a look at one's own communication and that of others which allows one to react better intuitively.

➤ This is why these sessions are intended to be above all practical: filmed exercises, analysis of images to be dissected and then implementation of techniques / tools / methodology which will help you in your daily life, to improve your verbal and non-verbal language but also to decipher and understand that of others.

➤ Among the content browsed:
1) identify and act on behaviors:
-transmission of acquired knowledge on non-verbal communication in order to quickly detect intentions
-immersive team-building mode to bring out helpful behaviors (despite the saboteurs)

2) Profiling - Diagnose and guide based on a written or visual corpus:
-build the storytelling
-bring out a type of profile
-understand insights

3) Brand Strategy - Create a new brand, company or personal positioning

4) Concrete techniques & a targeted methodology for:
✓Acquire practical tools to improve your rhetoric/repartee
✓Decode and use the practical communication tools of great leaders
✓Fundamentals (practices) of eloquence but also of oratorical art (intonation, gaze, gestures, elocution, range, emotions, pronunciation, development of one's own style of charisma, etc.) to ensure consistency between content and the form
✓Fundamentals of Body Language to support and not interfere with the speech while being convinced & convincing.
✓ Highlighting their speech & promoting their speaking to arouse interest, by building on their strengths.
✓Creation of a coherence between the message emitted & the message received in order to improve its speech and in fact, its professional/personal relations.
✓Management of Q&A sessions & external reactions during an intervention or an oral exchange.
✓Practical tools to put your interlocutor at ease and appear friendly/interested.
✓To succeed in a negotiation/mediation.
✓On the one hand, learning to say 'no' simply in three steps AND on the other hand, getting people to say 'yes'.
✓To turn sentences into positive AND constructive.
✓To manage conflicts (eg 'assertive' communication techniques, eg CNV techniques - Non Violent Communication).
✓To put NLP (neuro-linguistic programming) at the service of communication.
✓To adopt effective, simple, fair and engaging language.
✓To use sentences, turns of phrase & expressions allowing to be precise, simple, effective & challenging.
✓To manage your personal & professional relationships with, for example, the preparation of your ratings.
✓Make your hypersensitivity a strength to tame your abilities.
✓Listening proactively and expressing / conveying ideas / message clearly.
✓Avoid letting your emotions show and propose a constructive solution to problems, while drawing on your own relational skills.
✓Be better equipped to recognize and immediately remedy situations that weaken their authority and affect their ability to communicate effectively.
✓Enhance their potential for expression and creativity (often underestimated until now) and 'apparent' sociability
✓Develop not necessarily self-confidence, but the 'appearance' of self-confidence, refine one's listening to respond adequately, open up to the resources of the imagination, free oneself from the rational to then structure one's speech.
✓Relate their communication objectives (project, institution, values, ideas, demands, etc.) to the form of their expression.
✓Learn and put into practice persuasive communication techniques and better understand the perception that others have of oneself. In order to improve his skills of 'self-presentation' and conveyed image.
✓Practical techniques to foster the engagement of the other party.
✓Strengthen the structure of its communication and develop a convincing argument in order to sell its ideas and projects.
✓ Optimizing internal and external relationships are professional fundamentals so that the structure of sessions, business dialogue and mastery of change communication are valuable.
✓ Decode advertisements, logos and slogans, Understand the impact of images and symbols on our emotions, Analyze cultural trends across the media, Create your own visual messages with formidable efficiency
✓ Analysis of non-verbal communication:
- paralinguistic level: voice analysis, intonations, speech rate (...)
- proxemic level: analysis of the distance between bodies/individuals
- kinesic level: analysis of postures, gestures and facial expressions
- infralinguistic level: analysis of physiological changes (dilation of pupils, blushing, sweating, etc.)
- symbolic level: analysis of what adorns the body such as clothing, badges, tattoos (...)

➤ The semiologist or semiotician is led to specialize in certain universes, whether it is luxury, mass consumption or behavioral and body dynamics. His analyst side (linguist, semantician, semiologist, semiotician) and lecturer on the themes of negotiation and non-verbal communication will support your approach.

➤ So, discover the hidden secrets of signs if you are curious to understand the mechanisms behind advertisements, works of art, films or even social networks, if you want to learn to decipher hidden messages and analyze the signs that influence our thoughts and actions on a daily basis. As part of a fun and interactive learning experience, with concrete exercises for a captivating immersion.

➤ In short, in a context guided by the tools of semiology, the ability to speak in public is today an essential transversal skill to assert oneself, inform, negotiate and convince. However, to master the keys to successful public communication, it is necessary to strengthen the impact of one's own speeches: by structuring one's interventions and taking into account the circumstances and expectations of the audience; by making an impression through storytelling; by integrating the psychological and emotional factors of effective oral communication; by integrating emotions into the preparation of the message and arguments; by anticipating objections and delicate situations; by preparing and structuring an attractive and convincing presentation framework; by experimenting with the rules of improvisation; by adequately managing difficult situations (...).

➤ Whether your goal is personal or professional, speaking is a predominantly physical activity, relying on a body, a voice, a breath, a rhythm (diction), an emotion and above all techniques, tools, a method, a know-how, reflecting the involvement of the speaker in his speech, all guided by the principles of semiology and behavioral analysis.

➤ So, how do you listen and be listened to, convince and be impactful, challenge and make an impression, enhance your content, address your audience appropriately and optimize the quality and clarity of the exchange/message? It is precisely about going through, implementing and deploying practical and effective techniques of oral presentation, simple intervention or 'one to one` exchange, aimed at challenging your audience or interlocutor, taking care of the content as well as the form, all in a professional or personal setting. For this, there are verbal and non-verbal communication techniques, based on semiology.

➤ Thus, mastered, the practical method allows, through a set of simulations and scenarios based on your daily experience supporting pragmatic & concrete techniques, to improve self-confidence, assurance, ease by overcoming embarrassment and controlling emotion in public. But also to work on leadership & charisma, in a context where empathy and emotional intelligence are at the service of communication, all based on the founding principles of semiology.

➤ To master the keys to successful public communication, it is necessary to master certain practical aspects of semiology, to strengthen the impact of your speeches: by structuring your interventions and taking into account the circumstances and expectations of the audience; by making an impression through storytelling; by integrating the psychological and emotional factors of effective oral communication; by integrating emotions into the preparation of the message and arguments; by anticipating objections and delicate situations; by preparing and structuring an attractive and convincing presentation framework; by experimenting with the rules of improvisation; by adequately managing difficult situations (...).

➤ In short, each session combines techniques & practical exercises adapted to your daily situations (filmed with your agreement in order to be reviewed, commented on, decoded together live), so that you can apply them immediately, and from the 1st session.

🚀 Discover the Hidden Secrets of Signs. Dive into the fascinating world of semiology with our practical training! Are you curious to understand the mechanisms behind written or oral communication? Learn to decipher hidden messages and analyze the signs that influence our thoughts and actions on a daily basis, with fun and interactive learning: Beyond theory, you will participate in concrete exercises, case studies to master the art of communication. Join us for a captivating immersion in one of the most exciting fields of human sciences!

THE TRAINER
➤ With training from Grande Ecole post-preparatory classes & Ivy League university in the United States, our teacher trainer has specialized and has worked for more than 15 years in the field, in Europe and North America, in renowned international public and private establishments, regularly speaking in forums and conferences, and also offering personalized INDIVIDUAL support, with pedagogy and careful methodology as the watchwords.

➤ PLACE, TIMETABLE, PRICES
✓ Locations: Geneva-Lausanne-Fribourg-Zurich-Neuchâtel-Lugano-Basel-Neuchâtel-Berne-Lucerne-Brussels-Luxembourg-Paris-Lyon. But currently, these sessions continue to be offered by videoconference in the current context and in accordance with general demand which is almost unanimous on this subject.

✓ Indeed, apart from the classic advantages of videoconferencing (time saving related to travel & their unforeseen events, eco-responsibility, increased schedule flexibility, etc.), the quality of the session & the interaction remain identical. In addition, the entire exchange, notes and recommendations are immediately transcribed on the dedicated chat.

✓ To support us among ourselves & to be pleasant to you in this sustainable / particular period and in a spirit of solidarity, the fees are temporarily reduced and will not increase after the start of our sessions.

✓ Languages: French/English.

✓ The progress following these private sessions is perceptible from 1 to 2 sessions (*2024 study).

✓ As other people do regularly, you can also please your loved ones by offering gift vouchers available all year round.
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