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+25 years of experience in Communication & Digital Marketing, I help you master digital tools to promote your business

From 214.31 C$ /h

We will analyze your problem together, create a "road map" and define your objectives.
Our sessions will preferably be conducted via Skype, but my office is open to you if you wish.
I adapt to your way of learning and working.
I love teaching, it's a passion.

I have over 25 years of experience in communication and marketing. For almost 15 years I have become an expert in marketing and digital communication.
I managed my own agency in Geneva for 10 years and gave marketing / communication / public relations / digital courses in specialized schools (Bachelor & Masters) in marketing in Switzerland (Polycom, CREA, SAWI, ESM).

Location

Use Ctrl + wheel to zoom!

At student's location :

Around Geneva, Switzerland

Around Geneva, Switzerland

At teacher's location :

Chemin Théodore-Bret, Vandœuvres, Switzerland

Online from Switzerland

About Me

INTERNET ADDICT | PR GURU | ADHD | PASSIONATE | STRATEGY | SWIMMER | GEEK

Do you dream of a world where the communication and marketing of your organization is simple and fast and above all that it does not change every second?
Do you want to understand exactly the link between the investment you make in web communication and your turnover?
You are overwhelmed, discouraged, lost in the middle of all the possibilities offered to you by the various gurus on the web?
I can and I want to help you!

I have more than 25 years of practice in Public Relations, I was 7 years owner of a communication and digital marketing agency (CommNation), I spent more than 5 years training future communicators in the most programs of bachelors and masters from Switzerland… What else ?!

I'm addicted to the web… It turns out that this “addiction” makes me earn my living.
I like to pass on what I have learned during my career years and what I still learn every day by spending hours reading, documenting myself, listening to conferences on the latest methods, trends, tools in the communications, marketing and PR.

Education

-IMD (International Institute for Management Development) - Business Programs (2006-2008)
-Diplôme Analyst Web- The University of British Columbia (2010)
-Certificate Inbound Marketing-Inbound Marketing University (2009)
-Diploma Internet Marketing -University of San Francisco (2009)

Experience / Qualifications

I have over 25 years of experience in communication and marketing. For almost 15 years I have become an expert in marketing and digital communication.
I managed my own agency in Geneva for 10 years and gave marketing / communication / public relations / digital courses in specialized schools (Bachelor & Masters) in marketing in Switzerland (Polycom, CREA, SAWI, ESM).

Age

Children (7-12 years old)

Teenagers (13-17 years old)

Adults (18-64 years old)

Seniors (65+ years old)

Student level

Beginner

Intermediate

Advanced

Duration

60 minutes

90 minutes

120 minutes

The class is taught in

French

English

Skills

Social media

Marketing

Internet

Reviews

Availability of a typical week

(GMT -05:00)

New York

At teacher's location and via webcam

At student's home

Mon

Tue

Wed

Thu

Fri

Sat

Sun

00-04

04-08

08-12

12-16

16-20

20-24

Learn to promote your business with social networks

214.31 C$ /h

Hello,
Professional marketing and digital communication, I taught in various schools at the Bachelor and Master level.
I am at your disposal to teach you to communicate on the web to promote your activities. I can teach you:
-How to create your website
-How to use social networks (Facebook, Linkedin, Instagram, Snapchat, Pinterest, ...)
-How to do research on the web
-How to make a presentation on PowerPoint or Keynote
-How to use social networks to make "Live"
-How to make video on the internet
-Use computer tools
-Etc ...

Pamela

5.0

(4)

Do you study marketing and need help transferring your knowledge in practical cases?
I put my 15 years of profession at your disposal for questions-answers or help you to follow the courses. Ideally online.

NB: at this price this course is NOT intended for professional projects and the price displayed is per person. For several people, max. 8 people per class if with the participant. Outside Geneva, a flat rate for travel costs may be invoiced in addition.

Choose distance courses to avoid polluting the planet!
The course materials are prepared or not according to the needs and delivered in PDF format.

David

5.0

(4)

Lessons on your own computer, i can learn you how to easily find your way into Windows, internet, all the tools you can use, how to download, how to find informations, how to play games, listen to music, watch movies, TV.

I have many knowledges that can help you to be comfortable with our world.

If it's for your work or for fun, doesn't matter ! I can be helpful for many things ! :)

Just let me know if you have specific questions.

Hilaire

5.0

(4)

Modules:

Marketing Mix - 4P

Marketing Tactics

The Brand - Level 1

The Brand - Level 2

The Brand - Level 3

Objectives by modules:

Marketing Mix - 4P: concretely set the foundations of your business strategy for the coming years. This includes, among others, the following concepts:

- Being competitive in a constantly evolving market

- Improve knowledge of market planning processes

- Have a set of tools that will help you design, implement and monitor your marketing plan

Marketing Tactics: Have a better understanding of Marketing Communication and how to use it to support your marketing plan.

The Brand - Level 1: Increase the knowledge behind the brand.

- Brief overview of Branding and Marketing

- Creative process: making a Brand (why, how and what)

- The brand's identity: the consolidation of the brand

The Brand - Level 2: concretely set the foundations of your business strategy for the coming years. This includes, among others, the following concepts:

- The Brand for the target customer in the different markets

- Marketing Decision Makers: Stop Thinking Tactics, Start Thinking Brand Campaigns

- The Brand and Brand Development Model Process

- Translate the Brand Value into a 360 ° experience: The ROI of creating an emotional connection with the Visual Language of the Brand

Mark - Level 3: With this module, it is possible to avoid the classic mistakes that occur in a highly competitive market. The goal is to find a new way to refresh the brand, identity and create new value.

- How to refresh a Brand successfully and avoid the 7 deadly sins of Branding

- Use the data to deliver relevant Marketing and Brand awareness and thereby optimize the customer experience

Inès

5.0

(4)

Student in the first year of biology offers an individualized pedagogy, assistance with the preparation of questions or exams. My goal is to advance the student without overburdening him.
Being a student myself, I will be able to understand her way of studying and making the most of her potential.
My courses are mainly aimed at middle school students but I can also give school support for high school students as well as language courses for older or younger students.
I also offer basic computer support for seniors.

Michael

5.0

(4)

WordPress is a platform that allows you to create any type of site: commercial site, blog, online store, portfolio, there are no limits!
I offer a la carte training, to bring you to a level of autonomy that will allow you to create and manage your website easily.
Advanced or beginner level.
Assistance in the realization of graphic projects.
Company training.

As a qualified graphic designer and trainer, I can intervene on an ad hoc and personalized basis for all your training needs or graphic creations.

Coco

5.0

(4)

Learn all the tips, tricks, and hacks to become a top influencer on Instagram!

Learn how to get and retain followers, tricks for writing captions, which hashtags to use (and why), how to choose photos, how to schedule posts, when is the best time to post, and how to build a community of engaged fans and followers!

I have managed accounts with over 400k followers and my own personal account with 10k.

Javier

5.0

(4)

Teacher with more than 20 years of experience with individuals, UNI and companies. Very good methodology, I am very patient and have good listening skills. Depending on the student, I can adapt my speech, my methodology and my examples to be as efficient as possible. I have a long experience in teaching several subjects and in several languages.

Lawrence

5.0

(4)

I teach print and digital marketing & communication courses, including the creation and management of websites, management of social networks, newsletters and all digital communication tools. In addition, I train people in the use of Adobe CS Suite such as Illustrator, Photoshop, InDesign, Canvas, ... and office tools such as Word, Excel and Powerpoint.

Élisa

5.0

(4)

Do you want to offer your products or services online? Are you an individual or manager of an SME? This course is for you!

In about ten sessions you will know how to categorize and organize your store, draw attention to your best sales, generate new prospects and retain customers.

Focused on user experience, we will talk about your users to create the best online shop solution together.

* Courses in French, Spanish and English *
* University certificate in graphic design, Professional title (bachelor level) in multimedia project management *

Cami

5.0

(4)

How to prepare for a media interview? What means should be used to fight his fear of the camera and improve his image? How to present yourself and your project in front of a camera?

How to present yourself and your project to the media?

Targeted content according to your project: Verbal and / or gestural communication; Seduction of the lens and / or microphone; Improvisation in front of a microphone and / or a camera; Voice & gaze; Games of one or two cameras; Chronic; Animation; Reportage; Direct radio & TV; Interview; Narration; Speech in all its forms (...)

In short, several objectives:
◾ Confront your shyness in front of the microphone / camera.
◾ Understand his speech and his diction.
◾ Taming the media environment (radio / tv).
◾ Familiarize yourself with your image and voice.
◾ Manage your speaking time.

Through exercises (diction, voice, presence, breathing, presentations, time management, etc.), role plays, interview simulations and familiarization with one's image and voice, the participants move at their own pace in a flexible educational framework.

Note that during the videoconference session, all the notes are transcribed in the chat so that you can access them at any time when you wish.

Indeed, speaking is a predominantly physical activity, which, while taking care of its image, is based on a body, a voice, a breath, a rhythm (diction) and an emotion (the imagination and the sensations ) reflecting the speaker's involvement in his speech. How to send a clear message? How to make the difference, to make an impression?

Knowing how to speak, act and interact in public is almost a necessity today: your public speaking must be effective and efficient with clear, simple and powerful messages.

Simple and pragmatic tools will be presented for: generating listening ● making an impression ● fostering confidence ● generating need ● motivating teams by explaining a strategy ● getting messages across within groups ● overcoming shyness by assimilating 3 CRV axes (body-breathing-voice) ● better manage disagreement or conflict.

Mastered, the method allows:
• improve self-confidence and stress management with the development of the speaker's fluency (verbal-bodily), his public speaking and his sense of repartee and improvisation.
• to work on their ease, leadership, charisma, creativity and personal development through scenarios.
* improve the characteristics of the spoken voice (timbre, pitches, intention, flow).
* get your message across through your image, while gaining improvisation skills and responsiveness.

Supplemented by basic exercises (diction, voice, presence, breathing, presentation, time management), role plays, improvisations and simulations. With the key word: pronunciation, diction / articulation, the sense of repartee.

Statistically, the progression following these private sessions is quickly noticeable, from 2 sessions. ( study 2020).

Trained in Grande Ecole post-preparatory classes & Ivy League university in the United States, specialized and has worked for more than 15 years, in Europe and North America, in the field of communication and public speaking, in renowned international public and private establishments, intervening in forums and conferences, and oriented on pedagogy and careful methodology.

- Locations: Geneva - Lausanne - Friborg - Neuchâtel - Montreux - Basel - Sion - Sierre - Morges - Bienne. But currently and until further notice, only by videoconference in accordance with national recommendations on Covid.

These sessions also seem to be perfectly unanimous since they have the advantages of live (example: quality of the interaction), without its disadvantages (example: loss of travel time), with additional advantages (example: of notes on the chat, which can be reread afterwards). In this context, these videoconference sessions for which you have requested me, seem to suit everyone perfectly, take place in a very optimal way and generate a certain enthusiasm (and a certain enthusiasm). That is why, at your request, I continue to offer this option. Take good care of yourself and yours!

PROGRAM
À la carte program: evaluated and adapted to each need.

Luana

5.0

(4)

Having trouble understanding how social media works? Do you need to highlight your business, your creations, your travels on social networks?
I am a social media expert and I can support you in your launch.
If you've already started, congratulations! I'm here to help you find direction, strategize and take your social media to the next level.
Social networks are now an integral part of our daily lives and all companies, brands and others must be up to date to perform. I would be happy to help you in this process and teach you how to succeed in this digital world where everything is possible.

Camille

5.0

(4)

Copywriting is the art of selling with words. In short, it's written marketing. Concretely, a copywriter (or copywriter) writes content tailored for the sale of a product or service.

And precisely, it is either:
- to offer you concrete techniques, a clear methodology and pragmatic tools to learn how to write quality content yourself for your own needs
- or to help you directly to promote the content of your product and design a text, a letter, a hook, a slogan, write marketing files, press releases, an internet page, blog posts, advertising banners and newsletters (...) in an impactful and optimal way. Choose the appropriate terms and format them in order to convey an idea, a message, in the most relevant, effective and persuasive way possible.

So, how can you write writing highlighting a brand, a product, a person or simply a company... in order to promote it and gain visibility?

This is why, to help you on the one hand, to create strong, attractive and synthetic messages but also on the other hand, to teach you to do it for yourself, it will be a question of precisely understanding your needs, your product, your strategy, the values you wish to convey (...). Objective: to be creative enough to capture the attention of your audience and make readers want it.

With reusable writing, making your communication profitable, increasing your notoriety and achieving your objectives (...) allows you to make a lasting impression over time. Because always keep in mind that the writing remains.

Develop your visual approach, compare the coherence of the text with the guideline but also the coherence of the idea with the graphic concept: it is also a question of assuming the tasks of coordination.

If you also wish to train yourself to write other content yourself, the training can include deepening your writing skills to give personality to your texts, developing ideas, concepts and their implementation, creativity/presentation techniques... all anchored in practical exercises and scenarios.

➤ THE COPYWRITER TRAINER
Trained at the Grande Ecole post-European preparatory classes & Ivy League University in the United States, our teacher has specialized and worked for more than 17 years, in Europe and North America, in the field. On the one hand as a copywriter then as director of communication / advertising agencies. On the other hand, as a trainer in this field in renowned public and private international establishments, speaking in forums and conferences.

➤ PLACE, TIMETABLE, PRICES
✓ Locations: Geneva-Lausanne-Fribourg-Zurich-Neuchâtel-Lugano-Montreux-Basel-Neuchâtel-Bern-Lucerne-Brussels-Luxembourg-Paris-Lyon. But currently, these sessions continue to be offered by videoconference in the current context and in accordance with general demand which is almost unanimous on this subject.

✓ Indeed, apart from the classic advantages of videoconferencing (time saving related to travel & their unforeseen events, eco-responsibility, increased schedule flexibility, etc.), the quality of the session & the interaction remain identical. In addition, the entire exchange, notes and recommendations are immediately transcribed on the dedicated chat.

✓ Languages: French/English.

✓ Progress following these private sessions is noticeable after 1 to 2 sessions (*2025 study).

✓ As other people do regularly, you can also please your loved ones by offering gift vouchers available all year round.

CONTACT / PROGRAM

✓ A la carte program: evaluated and adapted to each need.