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CRM: Design and manage the relationship with your customers

Translated by Google. Click to view original.
I want to provide you with tools to strengthen your communications strategy. It is not only important to know your client but to establish the guidelines to relate to him.

Upon completion of this course you will learn:

- What is CRM
- How to develop a CRM strategy in your B2C and B2B businesses
- How to create the customer journey
- Understand the importance of customer loyalty and retention
- How to strengthen the relationship with your clients for a successful business strategy

Location

Online via webcam

General info

Age:
Adults (18-64 years old)
Student level:
Beginner
Duration:
60 minutes
The class is taught in:Spanish, English

About Me

Translated by Google. Click to view original.
Hello!

I am a social communicator and I have dedicated a lot of my time to meet and interact with clients as part of the various roles I have held.

I gave classes at the Central University of Venezuela (UCV) precisely in the CRM area to teach and disseminate many details about this philosophy of customer relations that is so exciting.

So I wait for you to deepen your knowledge.

Education

Translated by Google. Click to view original.
UCAB . Graduated in Social Communication.
UCAB- Mag in Organizational Communication (not concluded :( )
UCV - Master in Marketing Management
Polytechnic of Colombia - Diploma in Community Management and Entrepreneurship (in process)

Experience / Qualifications

Translated by Google. Click to view original.
I worked for more than 18 years in the advertising industry in international agencies such as McCann, Young & Rubicam and Euro RSCG. Mainly my professional performance was in the areas of CRM and promotions, serving clients such as Diageo, Brahma, BAT, Pfizer, Roche, Club Movistar, Galderma, Citibank, Chevrolet, Purina and Ford among others.

I had a short but fruitful experience in the healthcare industry, managing 3 patient programs in the Special Care area of Abbott Laboratories (now Abbvie). My main function was to manage the teams that strengthened the adherence to treatment of patients with psoriasis, arthritis, Chron, hemodialysis...

Finally I have 8 years in the Construction industry. I have gone through the areas of marketing, sales and since 2020 I have a business selling coating products for corporate and residential clients.

11 lines of summary for 32 years of career :)

Ask a question

Send a message explaining your needs and Mariela will reply soon:
The more detail, the better.
Ex. "Hi, when are you available to meet for a lesson?"

Availability of a typical week

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from C$32.31Online via webcam

Good-fit Instructor Guarantee


If you are not satisfied after your first lesson, Apprentus will find you another instructor or will refund your first lesson.

Online reputation

  • Instructor since June 2023
  • Google connected

Availability of a typical week

(GMT -05:00) Chicago
MonTueWedThuFriSatSun
0
  
  
  
  
  
  
  
1
  
  
  
  
  
  
  
2
  
  
  
  
  
  
  
3
  
  
  
  
  
  
  
4
  
  
  
  
  
  
  
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  Monday at 6:00
  Tuesday at 6:00
  Wednesday at 6:00
  Thursday at 6:00
  Friday at 6:00
  Saturday at 6:00
  Sunday at 6:00
7
  Monday at 7:00
  Tuesday at 7:00
  Wednesday at 7:00
  Thursday at 7:00
  Friday at 7:00
  Saturday at 7:00
  Sunday at 7:00
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  Monday at 18:00
  Tuesday at 18:00
  Wednesday at 18:00
  Thursday at 18:00
  Friday at 18:00
  Saturday at 18:00
  Sunday at 18:00
19
  
  
  
  
  
  
  
20
  
  
  
  
  
  
  
21
  
  
  
  
  
  
  
22
  
  
  
  
  
  
  
23
  
  
  
  
  
  
  
from C$32.31Online via webcam

Good-fit Instructor Guarantee


If you are not satisfied after your first lesson, Apprentus will find you another instructor or will refund your first lesson.

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